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How AI Marketing Can Help Drive Your E-Commerce Success

As most e-commerce business owners very well know, e-commerce is an intensely competitive business sector where marketing is a core differen...

Friday, August 26, 2016

Money-Making Does not depend on How Educated You Are

Make money with various currencies and notepad on work station.

This is no longer big news! The man who at some point was the richest in the world, Mr. Bill Gates dropped out of school to pursue his dreams. Many people around the world who are very rich today cannot be said to be well educated in the sense of formal schooling. Many are only well educated from experience in the business world. Back in Nigeria, Prince Samuel Adedoyin is reported to have had only secondary school education but started out in business when he was only 13 years old. He later founded Doyin Investments and started manufacturing household consumables that have been competing favorably with products of multi-nationals like Unilever. His other business interests have spanned Real Estate and Properties, Banking, Chemicals, Pharmaceuticals and Motor Vehicles.  

These are all commendable achievements from a man who did not go beyond secondary school. His success has earned him a lot of respect and recognition at home and abroad. He has made a lot of money from his investments and businesses. As a result, he currently enjoys considerable wealth and comfort from his efforts. A large percentage of successful entrepreneurs in Nigeria have similar low educational background as Prince Adedoyin’s.




 

Monday, August 22, 2016

Do You Know What Ransomware Is?

Computer screen display of sales force.

Yes you guessed right! They are a bunch of malwares cyber criminals now deploy with extreme dexterity to attack your business. Ransomware now appears to be the biggest malware threat in the world. According to security researchers, the number of ransomware victims increased by a shocking 550 percent in less than a year, from 131,000 in 2015 to 718,000 in 2016.

Why has ransomware become such a big and universal problem? It is because currently, it does not just affect big businesses, it appears as if cyber criminals are increasingly targeting small businesses too. Considering the number of small businesses out there online, you can just imagine the enormity of the problem. These wares are very deadly for your small business and they can wipe you out completely in a matter of seconds. They are that dangerous.

There is hope though. You can with some deliberate care protect your small business from ransomware. Here is how. You should be extremely careful with attachments and links sent to you via email, even from people you trust. That is one very vital tip since the most used ransomware vector now, according to security researchers, is through emails with malicious attachments and links to infected websites. The next tip is precautionary. It is vital for small businesses to always have a backup of important files offsite. With backup offsite files, you could just easily restore your important files from your offsite backup if you ever get hit by any ransomware variant. However, the best form of protection is to avoid getting hit at all. That is cheaper and safer for you and your business.

“No pains, no gains. To get the prize, you must pay the price.”