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Sunday, May 03, 2020

How to Monetize a Low-Traffic Blog

A female counting dollar bills over her blue jeans folded legs.
With the increasing popularity of blogging as a credible way to make money online, many experienced bloggers tend to over emphasize the real importance of traffic to a blog. Yes, every blog needs traffic, mostly real organic traffic to make money, but you can still make money with your blog even if the inbound traffic is not yet fantastic. If the number of visitors to your blog is still considerably low, do not be discouraged in your blogging efforts, you can still monetize it to make money. To do so, you don’t really need the often recommended monetization strategies like affiliate marketing, paid ads, Google Adsense and a host of others because these methods depend on huge traffic before they make good money for you. Not to worry though! You can still make money from your blog even if it is yet to be hugely popular with a lot of inbound traffic.


 

Here is what works to make money from a low-traffic blog.

Freelance Blogging

You can make money from blogging by blogging for other sites and brands. By doing so, the money you make will not depend directly on the number of visitors you attract daily. You will make money by cooperating directly with brands, agencies, and corporate bodies who are always in search of skillful bloggers to work with. All you need are relevant skillsets such as WordPress, SEO, Social Media and persuasive skills. You must in addition to these skills be able to really understand the audience of any particular brand. If you understand the audience well enough and what it needs, it becomes easier for you to create relevant content that spurs them into action. To be a successful freelance blogger, you can incorporate in your own blog the option to hire you as a freelance blogger. More like an open invitation though! The most popular option however is by registering as an agency on any major freelancing websites, such as Problogger. Apart from making you look more professional, registering as an agency with a freelancing website helps to position you to be well known as an in-demand freelance blogger and not just an ordinary freelancer who may neither have the requisite skills nor experience in blogging.

Virtual Coaching
 

If your blog has limited traffic and you are keen on finding a credible way to make money from blogging, you can look the way of virtual coaching. No matter what niche your blog is involved in, it will not get the desired effect on readers if it does not affect them in one of or all three ways of business, life or personal. Once your blog manages to help provide solutions to its readers along these three ways, it is bound to be effective. It doesn’t really matter the niche of your blog, once it offers online coaching service to motivated consumers, you can make some money. By giving expert advice on your blog through consistent content, you can sell your expertise as a business, life or personal coach. Even if your blog only gets limited traffic, you can still get your expertise to go viral by way of social media channels to attract real patronage and you make money as a result.

Selling Online Courses
 

One other profitable strategy to monetize a low-traffic is to create and sell courses online. If your blog niche has to do with exercises and fitness, you can create and sell “how-to” courses to help people benefit from your knowledge in their own private times and chosen places of convenience for them. Just find any popular area of human need you have the knowledge and you can create and sell courses on it to make money, more particularly now that virtual learning is on the rise. Any course you can create which somehow helps to address and solve major human needs/problems, people will buy it from you online if it is well packaged and presented.


 

Virtual Summit

For many bloggers even those with very low inbound traffic to their blogs, a new way to make money online nowadays is by way of virtual summits. This too is another way of selling expert knowledge online. Because most bloggers already know that Media Influencers usually bring engagement, expansion of reach, and credibility with them, they now use virtual summits to link up with such Influencers with a view building long-lasting relationships. Now, everyone I know always wants to hear directly from the experts. These are people who have made it or are still making it. This is the major selling point of virtual summits. Virtual summits are basically visual contents like short video interviews on any topic of interest with industry experts, celebrities, other bloggers, and business industry experts and so on. Viewers are then given the “opt-in” opportunity to subscribe and watch these videos online over a limited period of time. They need to purchase access pass to view these videos. When the time expires, they will need to purchase more access time to watch more and this costs money which the blogger makes as income. If you choose a good topic of discussion and your experts/influencers are well known, they come along with their own audience which helps you to grow your own audience as well. You can make money by selling your back-end product to this enhanced audience and from the summit subscription fees.

Private Label Rights, PLRs

What really attracts bloggers to selling PLR products is because they save themselves the drudgery and stress of having to create the products/content afresh. Even if your expertise is very limited on any field, you can easily repackage the works of an expert in the field and place under your own label before selling. Basically, PLR products are pre-written content that you can claim as your own without incurring any legal action from plagiarism. It is one clever way to leverage other people’s products and use it to create your own products even if your expert knowledge in the field is severely limited. You can use PLR articles to write a Kindle book related to any important topic of your choosing then sell the book from your blog. On the alternative, if you want to improve the readership and popularity of your blog, you can also use PLR articles to generate content for it. If you want to make money with PLR products, you must take cognizance of these three major attributes. Firstly, they must be published in limited circulation. Secondly, they must be written by a reputable and well known author. Thirdly, they must have been recently developed. It is only PLR products with these attributes that can help you to easily make money online.

 

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