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Wednesday, January 24, 2024

Techniques to Make Money from Your Pinterest Business Account

A pack of dollar bills.
Significantly, Pinterest isn’t just a social media platform for sharing information, inspirations or ideas. It is much more than that. If you open a business account on Pinterest, you can use it to promote your products/services. Pinterest thus offers digital marketers a great opportunity to make money online. So, for entrepreneurs, marketers, or even individuals interested in leveraging their online presence for some extra income, Pinterest is a great platform to open a business account. You can monetize the account to earn unlimited income therein.



Here are some key techniques to enhance your Pinterest strategy with a view to earning some extra income from your business account on the platform.

Launch Your Own Website: Your website is your online business office/shop where you can sell whatsoever you choose to sell. If you launch the site, you can earn money by selling your own physical/digital products. You can in addition monetize it by selling ads spaces and also through affiliate relationships. You can take advantage of Pinterest as a free marketing tool to drive traffic to the website and earn income from your efforts.

Carefully Fill in Your Pinterest Profile: If you sign up for a Pinterest business account, make sure you create a captivating business name with the right description and links. Carefully set up your profile to enhance your online presence. The content of your profile should include relevant keywords to help you draw in relevant followers. The more followers you have, the better your chances of marketing to a large audience.

Find Your Niche: You must focus your Pinterest business account on a niche if you want to quickly attract attention. A focused Pinterest account on a niche is more likely to attract a dedicated following. If you do some diligent keywords research, you can find the most relevant terms to the niche that you can include in your content for organic search purposes.



Sign-Up for an Affiliate Program: One other great way to make money from your Pinterest account is to monetize it through affiliate marketing. You can sign up on popular and reputable affiliate sites like Strong Future International, SFI, Amazon and ShareASale to promote products and earn commissions. These sites will issue you your own unique affiliate link for your sales attribution and commission payment purposes.

Research Your Target Audience: Technically, your target audience can impact how you market to users on Pinterest. For this reason, you may choose to tailor your content to new home owners, joggers, hikers, bikers, professional bloggers, stay-at-home moms or whatsoever niche you have chosen. If you factor in your chosen blog niche or the demographics of your current customers, you can segment your audience for more    

Increase Your Pinterest Followers: You can increase your Pinterest followers through high quality and regular content. Quite unlike other social media platforms where you only rely on your followers for traffic, you cannot utilize Pinterest same way. This is because Pinterest is a search engine in its own right. The more followers you have on Pinterest however, the more people are likely to come across your content. You can therefore directly increase your followers by interacting with other users and linking people to your profile.

Join Group Boards: One unique thing about Pinterest is that it offers group boards where multiple Pinterest accounts can upload content. For marketing purposes, many of these accounts already have lots of followers due to the consistency of content. You can leverage on that by joining some group boards in your niche to increase your own reach.

Improve Pinterest SEO: Since Pinterest is a search engine in its own right, users often find content through Google or the Pinterest search bar. This is why it is advisable to include relevant keywords in your profile and each pin description for SEO purposes. You can also browse popular content in your niche for ideas on how to improve your Pinterest SEO.

Promote Pins on Other Social Media Sites: Just as many people do these days, if you already have a reasonable lot of followers on other social platforms, you can leverage them on Pinterest as well. Simply link to your Pinterest account or individual pins or boards regularly to your social media accounts to increase followers and engagement.

Research Pinterest Analytics: Analytics data usually helps marketers with vital marketing information. Once you have your own Pinterest account set up, you must routinely monitor its stats to see what works best. If you discover that a certain type of pin performs consistently better than others, you must focus more on that style of content for your future marketing.

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