1.“The Digital Marketing Handbook” by Robert W. Bly. Arguably, no one knows marketing better that this author, especially when it comes to coordinating your digital marketing strategy with print. Robert W. Bly is a prolific writer with proven authority on this subject matter. You’ll learn a great deal from his thoughts.
2. “The Content Marketing Handbook” by Robert W. Bly. In digital marketing, content remains king. This book is one book every serious digital marketer must read. It offers tons of strategies and tips to help you build a powerful content strategy.
3. “The Naming Book” by Brad Flowers. For many digital marketers, coming up with a suitable name for their businesses is always very difficult, but it shouldn’t be. Branding expert Brad Flowers in this book lays out a systematic guide to finding the best name for your business. You’ll find it handy.
4. “Ultimate Guide to Local Business Marketing” by Perry Marshall and Talor Zamir. With major search engines like Google, Yahoo, and Bing returning local businesses as results on more than a billion daily searches, Google Ads expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. A great guide no doubt.
5. “Ultimate Guide to Link Building” by Garrett French and Eric Ward. As many digital marketers very well know, building and hosting a website is only the start of an online marketing strategy. There is usually much more to be done, just like link building for instance. To get real traction, marketers need to master the power of link building. These authors made huge efforts to show how to create a masterful linking strategy that gets you in front of more customers. Doing as they say usually translates to more valuable inbound traffic to your business website.
6. “Guide to Direct Response Social Media Marketing” Second edition, by Dan S. Kennedy and Kim Walsh Phillips. Millionaire-maker Dan S. Kennedy and Walsh Phillips in this book clearly show how to convert every like and share to reach customers on social media without wasting too much time and efforts. With nearly every digital marketer now taking full advantage of social media to promote their businesses, reading this book reveals how to benefit immensely from social media marketing activities.
Final Tip: You can get most of these books from Entrepreneur.com and Amazon.com. Get them and read them. You’ll be glad you did. Don’t forget to thank me later.
