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Showing posts with label Chatbot. Show all posts
Showing posts with label Chatbot. Show all posts

Tuesday, May 09, 2023

Free Online Advertising Tips to Attract Potential Customers

Digital marketing signs and symbols on a computer screen with a stack of books and a tea cup by the computer.
Did I hear you say no ads are really free? Well, somehow yes. You can talk of minimal cost then if that makes you more comfortable. As an online small business owner, your business cannot grow without customers. Even as important it is to attract potential customers, attracting them at minimal cost is even more important. This is where free ads become very important to your business. Attracting the right customers without spending too much money is great for the bottom line in your online business. Fortunately for marketers, there are several ways you can get free advertising for your business without spending a fortune. These here tips will show you how.


 
Most Popular Places Online to Get Free Ads

GMB-Free Business Listings: Do you know you can register your small local business on Google and advertise it for free? Yes, that’s the valuable service Google presently renders to businesses through Google-My-Business, GMB. If you register, the service allows your business to appear in Google Maps and local search results particularly when you optimize for local searches. For best results, you should optimize your GMB-free business listings with accurate and up-to-date information and photos. That helps to increase its visibility and consequently attract more potential customers.

Free Ads on Facebook Messenger: If you want to advertise for free on Facebook Messenger, you can create a Chatbot using the Facebook Messenger API. Chatbot is powered by Artificial Intelligence, AI. So, you can program your Chatbot to offer customer support, provide product recommendations, and even complete transactions directly within the Messenger app. If you leverage this important AI technology well enough, it helps your business to reach more customers where they are already spending their time.



Techniques to take full Advantage of Free Ads Channels

Consistently Create Valuable Content: You can do this by way of various formats, and then publish them as blog posts, videos, or infographics. Such content that can provide value to your target audience and showcase your expertise even if advertised free can get good results.

Get Listed on Popular Directories: You can register your business on popular online directories like Google-My-Business, GMB, Yelp, and YellowPages. Doing so helps to increase visibility for your business in search results.

Collaborate with other Businesses: If you take steps to partner with complementary businesses, particularly businesses in the same niche you are, it can help you to reach wider new audiences and gain more exposure.

Tactically Utilize Email Marketing: You must first be sure you have a credible and reliable email list in place. It is usually a very valuable marketing asset to have. Through this list, you can regularly send out email newsletters, product promotions, discounts, price adjustments, and other important updates about your business.

Leverage Social Media: Yeah, social media is now where nearly everyone is at around the world 24/7. One great market place if you ask me! You can take good advantage of the very popular social media platforms like Facebook, Twitter, LinkedIn, Instagram and the likes to promote your business and engage with potential customers mostly for free.