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Effective Criteria for Selecting Viable Affiliate Programs

If you are a digital marketer and you want to venture into the realm of affiliate marketing, it is of absolute importance to have a clear se...

Showing posts with label affiliate network. Show all posts
Showing posts with label affiliate network. Show all posts

Wednesday, March 20, 2024

Top 4 Recommended Affiliate Marketing Networks

Affiliate marketer at work on a computer.
Affiliate marketing is typically a rapidly expanding business online. Affiliate marketing networks are largely responsible for driving this process. Even though there are individual brand affiliate programs, the broader affiliate marketing ecosystem is driven more by huge networks. Setting up accounts FREE on affiliate marketing platforms is your first major requirement if you want to take advantage of the platforms. Once registered, you can begin to promote goods/services of your choice right away to earn commissions. That’s your first major step towards unlocking unlimited affiliate opportunities and income. Technically, in the larger affiliate marketing ecosystem, some of the programs operate on their own proprietary in-house platforms but most of them are accessible through the four leading affiliate marketing networks highlighted below.



1. Strong Future International, SFI

SFI operates a typical affiliate-system with millions of affiliates worldwide promoting goods/services to earn income 24/7. Every affiliate joins the program free and chooses which products/services to promote. Commission payment ranges from 10-50% depending on the products and the ‘rank’ of the affiliate. Affiliates are only required to promote products/services as widely and vigorously as they can using their unique affiliate links while the network takes care of customer service and commissions payment. Marketing aids are provided free for affiliates while the network teaches and leads every affiliate by the hand to succeed in the business. The platform provides reliable tracking technology to assist affiliates keep track of their earnings and they get paid monthly.

2. ShareASale

This network is a very popular platform and home to top brands like OptinMonster, WPForms, and Sitechecker. ShareASale has been around for a while in the affiliate marketing world. It offers a vast marketplace filled with a diverse range of affiliate programs. The platform is known for its user-friendly interface and extensive network of advertisers. ShareASale really makes the process of finding and joining affiliate programs that align with your niche quite simple. Typically, the platform provides reliable tracking technology, timely payments, and detailed reporting features, making it a solid choice for affiliates of all shades of experience. Even if you’re new to affiliate marketing or you are already an experienced pro, you’ll find ShareASale a great platform. This is because it delivers the right variety and support needed to drive successful campaigns for affiliates.



3. PartnerStack

As great affiliate marketing programs go, PartnerStack is quite ideal for affiliates seeking to enhance their networks and increase earnings in a scalable way. This great platform offers robust tracking and management features. It focuses on transparency and efficiency. This it does with in-house tools specifically aimed at tracking your affiliate earnings to ensure a clear view of your performance and income. It hosts affiliate programs of some of the most popular SaaS products on the market. These include Leadpages, Brevo, Moosend, and Castmagic. In the hugely competitive affiliate marketing ecosystem, PartnerStack is renowned for focusing on building partnerships that drive recurring revenue. This is largely why it is particularly favored by SaaS companies looking to expand their reach through referral, reseller, and affiliate channels.

4. Impact Radius

Impact Radius as an affiliate marketing platform is exceptional in tracking, reporting, and facilitating payments. This is exactly why it is a top choice for both brands and affiliates. It has a great ability and capacity to handle global payments seamlessly. With its detailed analytics dashboard, Impact Radius helps affiliates to make data-driven decisions in tandem with their affiliate marketing strategies. Once you sign up, Impact Radius can help you to start strong through its comprehensive suite of tools designed to automate and optimize affiliate programs. It is well known for its state-of-the-art technology which it relies on to provide a seamless interface for managing partnerships across affiliate, influencer, and strategic business relationships. Exactly why it has some of the leading brands in affiliate marketing ecosystem which include Semrush, AppSumo, Liquid Web, and Hostinger!

Friday, June 03, 2022

How Best to Use Affiliate Marketing to Drive Traffic, Generate Leads, and Boost Sales

Vitual luminous affiliate marketing letters projected over an open book.
Affiliate marketing is now well-established and proven as a very viable option for increasing eCommerce sales. Through it, marketers can exponentially extend the market reach of their business and effectively drive traffic to their business websites and blogs. Most marketers find affiliate marketing extremely attractive as a business model because of the low-cost and low-risk aspects of the business. This is exactly why many small business owners rely on affiliate marketing to drive traffic, generate leads and boost sales. Aside individual small business owners, even the most prominent players in the eCommerce world, such as Strong Future International SFI, ClickBank, Amazon and eBay, all have thriving affiliate programs. This is a clear testimony to the great potential of affiliate marketing for any online business.



To get a team of good affiliates, you can either source them directly yourself or you do so through a reputable agency. If your affiliate team is good, your business can benefit from excellent return on investment. This ROI is not only in sales and subscriptions but also in building brand awareness and market reach. The types of affiliates you decide to work with depend on your business aims and the kinds of products/services you are promoting. Sourcing affiliates directly is OK and can yield good results too but using agencies has an added advantage.  If you use the services of a reliable affiliate marketing agency or affiliate network, they not only provide you with pre-vetted and targeted affiliates, they also manage the transfer of links, images, logos, ads etc. etc. and handle payments as well. By doing this, it makes things easier for the business owner to get more and better managed leads and sales.
As a business owner, if you are marketing with affiliate marketing campaigns, your business has added benefits when compared to other online marketing channels. The reason is simple.
 
Affiliates are independent business persons with their own web channels and audience. This is what they bring to bear to help a business owner whose affiliates they are to widely propagate marketing messages and make sales. Most affiliates usually have good access to consumers with whom they have already established a strong and responsive trust relationship. So, when such affiliates make a personal product recommendation through their own channels particularly when such massages go out to a responsive mailing list of hundreds of thousands, the impact of such messages can be tremendous. When this happens, the conversion rate such affiliates achieve usually out-performs standard marketing techniques in terms of leads and sales. Typically, affiliate marketing not only engenders new demographics for your business, it characteristically draws many consumers to your business website or blog. That means traffic. For many marketers, affiliate marketing is one great way to build traffic and boost online presence for their business in the SERPs of search engines. This ultimately translates to good organic traffic for the business.

 

If you relate with affiliates as individual freelance marketers themselves and do business with them as such, the benefits are great. Most affiliates bring to bear on your business their high skills and tremendous experience in content marketing. Many already have their own established portfolio of websites and blogs, along with well-managed and responsive email lists. Now, these are highly valuable marketing assets affiliates lay out for affiliate marketing. With these marketing assets in place, all a business owner really needs to do is to simply provide affiliates with links to the sales pages of their specific products/services. Affiliates do their promotions using these unique links in their content. For correct and easy attribution purposes, each of these links has a tracking code embedded in it that is unique to each affiliate. When affiliates promote a product/service using these links, for each consumer they send to a product page that converts, they earn a percentage of the value of the sale as commission. The more conversions they generate, the more commission the affiliates earn. This is why affiliate marketing is a performance-based business model. Much unlike a marketing agency whom you are required to pay irrespective of whether their campaigns yield results or not, affiliates are compensated solely based on the results they generate. This is why affiliates are generally more highly motivated. How great they are doing depends on how well they are performing in their affiliate marketing activities. The reason affiliates are best suited to help businesses drive traffic, generate leads and boost sales.