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How AI Marketing Can Help Drive Your E-Commerce Success

As most e-commerce business owners very well know, e-commerce is an intensely competitive business sector where marketing is a core differen...

Monday, October 21, 2019

How to Earn Money on Instagram

Spread out Dollar bills
As a user-friendly social media platform, Instagram has gained immense popularity as a photos-sharing medium. Presently it has over one billion active users. Instagram with its very high user-engagement and immense popularity has become a veritable platform for making money by its smart users. It is available to everyone irrespective of whether you have a business or whether you want to earn some quick cash for yourself. Even though new ways are getting discovered how to use Instagram to earn some money, some of such ways are already very popular with users. Experts now reveal these here as the best and most creative ways to earn some money on Instagram.


 

Selling Photos:
Are you a good photographer? Welcome to Instagram where you can make some money sharing and selling your photos.  Images/photographs are creative assets which you can have a patent on. You may decide to license them or simply print them to sell online. Instagram has become increasingly popular as the best place to showcase your portfolio and sell your images/photographs to individuals as well as agencies. That is irrespective of the fact of whether you are a budding photographer or a raving professional. Instagram is the place to display, share and sell your photos and you can make good money as a result. The money you make is directly dependent on how creative you are. Aside from direct selling of prints, you may choose to creatively print your images onto lots of different physical products before selling the products. Once physical items are photogenic, they sell well on Instagram. For that reason, you can also consider putting your images on physical items like calendars, T-shirts, tea cups, flower vases, handkerchiefs, towels, napkins, pillow cases, phone cases and mugs. The more of such products you are able to imprint your photos, the more of them you can sell and the more money you can make as a consequence.

Influencer Marketing:

On Instagram, every user consciously and deliberately builds a following. The higher the numbers of your followers, the higher and better your online reputation! By continuously sharing photo/images on Instagram, your online reputation continues to grow enabling you to gain influencer status as a consequence. With the good and sizeable following you now enjoy, that translates to good trust building which puts you in a vantage position to influence and convince audiences about trends and products. That enhances your reputation as an influencer. When you become a trusted influencer, you can make money from sponsored posts by mainly creating awareness about products and or services. With Instagram Analytics report, you can get to know more technical details and demographics of your followers. That information will enable you to specifically target them with suitable and appropriate brands. Sports personalities, celebrities and public figures with high Instagram following are the most well-known influencers. However even if you are not a popular figure offline, so long as you can work hard, make good posts and earn huge following on Instagram, you too can become an influencer and you can make good money as a result.

Affiliate Marketing:

Affiliate marketers earn commissions from the posts they regularly make on their websites or blogs. By that, they are required to promote other people’s products and taking a cut of each sale by way of commissions. These commissions get paid by way of agreed percentages. On Instagram, if you post very attractive images of the brand’s products, you can embed the product owner’s URL on the images. When your site visitors click on this URL and by that action visit the site and make a purchase, you get paid a commission on the sale. Some producers even pay per click even if a purchase is not made at that material time. You can become an affiliate through various methods. What makes producers to accept you as an affiliate is directly related to the size and number of followers you have on your Instagram site. Therefore, the more followers you have, the better your influencer capacity and the more likely producers will accept you as an affiliate.

By Line:

On Instagram, what matters most is the size of the following everyone has. That’s why everyone consciously and deliberately grows their size of following in many ways like:

Regular posting: You must develop and deploy a practical routine on this. Meaning, you’ve got to post several engaging images every day if you want to build up your number of followers real quickly.

Posting Good Quality Photos/Images: On Instagram, quality is king. It is therefore really imperative to take good time to create the best photos you can because your size of followers won’t grow as expected unless you endeavor to regularly post high quality and attractive photos/Images.

Using Relevant Hashtags: Because you need more and more people to see your images, you must ensure to use relevant hashtags. With the right keywords wisely used in your posts, hashtags allow other Instagram users to easily find your interesting topics, which can influence them to follow your account.

Specific Marketing Strategy: A good marketing strategy will help you to quickly increase your number of followers. This you can do by setting specific deadlines and working real hard to achieve your goals by the deadlines. Everyone gets to set their own deadlines depending on their experience and capacity. Getting the right results is what counts here so it is these results that determine how good your marketing strategy is. Once you manage to increase your number of followers to influencer capacity, you can then start searching for companies whose products you wish to promote.


 

Sunday, October 20, 2019

Why Everyone Needs a Business Coach

Two persons working from a notepad with two computers, a computer mouse and work tools on the table.
In any human venture requiring growth and development, everyone needs a coach. In business, investing in a business coach automatically means investing in yourself and your business. A business coach is a pillar of support and mentorship for everyone even if you are just struggling to get the business off the ground or you already have some considerable experience in growing the business. Coaches mostly play the role of objective third parties and even business partners who can help speed up your business process by routinely identifying areas the business needs improvement and offering guidance in areas where the business is weak. It may require some expense to get a good business coach but many professionals who hire coaches like to testify that doing so is an extremely worthwhile investment. So, no matter what business you are in, are you considering hiring a business coach or you already have one? Professionally, a Business Coach:

Helps to Confront and Address Your Shortcomings:

Your business may be yours to do what you like with but only a business coach has the gumption and the authority to tell you hey man, doing it this way can give you better results. Your team members and colleagues may not always feel comfortable doing so for obvious reasons. A good coach won't just tell you what you want to hear. He tells you boldly what is good for you and your business not what is sweet in your ears. He considers it his duty to actively push you to question yourself and confront your shortcomings in a positive manner.



Helps you to Learn from an Unbiased and Experienced Viewpoint:

No matter what business you are in, you’ll always need a third party opinion for an unbiased overview of your performance. That’s where the business coach comes in. No matter how successful you believe you are in your business, there's always room for improvement. The exact reason you will always need an objective and authoritative source of feedback which a good coach provides.

Helps You to Have New Networking Opportunities:

Most business coaches in line with their professional duties are always very experienced and well-connected persons. Thus, they are always able to help people they are coaching to expand their professional networks, which is very valuable for business. Of course, every business person knows the enormous value of a network which a coach easily makes available as an integral part of the coaching package.

Helps to Align your Business and Personal Goals:

The first major challenge of a good business coach is to intimately understand you and your business. That done, it becomes fairly easy for him to provide you a true outside perspective to help you align your business objectives with your personal ones to avoid conflicts. When your business goals conflict with your personal goals, it is difficult if not impossible to make meaningful progress therefrom. That is where Coaches help you to pull the brakes where needed and to stay hyper-focused in the real areas of need.

Helps you to be Accountable for facing your Fears:

Every good business Coach always likes to hold the person he is coaching accountable. That is why they always challenge their clients to step out of their comfort zone and to take the requisite risks in their business. That is what gets the needed results as needed.

Helps You to Find Clarity:

Any good business coach always helps his clients to find clarity, to break through business barriers and to generally change for the better. Most business experts do recommend that anytime you hit a rut in your business, and it becomes difficult for you to know where to turn or what to do next, just talk to a coach. Hitting a rut in your business is at times more common than what many business owners like to admit. The coach helps to get clarity at such points.

Helps You to Gain a Break in your Routine:

Good business coaches always help their clients not to get stuck in the rut. They are available to help find new and practical ways to continue to grow a business. Granted that procedures and routines are quite important for business consistency, experience has shown that after a while, most businesses run the risk of becoming stagnant. A stagnant business by all definitions means a business that is not making progress by its inability to grow. That is undesirable and most good coaches know this and they do help to find a way to engender growth.

Helps You to Hear Constructive Criticism:

It is the business of a coach not just to sing the praises of his client but to criticize and correct as needed. Employees and associates may be uncomfortable to criticize openly but a good coach can do so and be tolerated more if it is in the overall interest of the business. Most business coaches habitually make it their business to provide constructive criticism on the areas of any business they feel needs some improvement. That is what gets the results the business owner really needs.