Can Blogging Really Be a Legitimate Business?

 Blogging is something anyone can do provided they have the passion, knowledge and expertise. It is a legitimate business to the extent that it does not go against any known laws regulating legitimate businesses anywhere in the world. Not every blogger gets to make money and lives on blogging as many people do in other businesses. Successful blogging takes patience, persistence and dedication over a prolonged period of time. Expert bloggers believe that blogging can become a legitimate business career if the blogger can successfully latch on to all the available opportunities to generate revenue through affiliate networks, brand partnerships and even speaker engagements.  


 
Some of such revenue opportunities many bloggers do make money from, include but not limited to:

#1. Display ads. Measured with Google Adsense where income comes from PPV, pay per view or PPC pay per click.
#2. Affiliate Display ads. Income comes from agreed percentage in commissions from products actually purchased from ads displayed on your website as an Affiliate Marketer.
#3. Sale of E-books.
#4. Fees from Webinars.
#5. Sale of how-to videos.
#6. Earned fees from Packaged Courses and Speaker Engagements.
#7. Direct payments for display ads to announce or promote Events or Products.
#8. Earned fees for letting others market with your Email list.
#9. Earned fees for helping to run surveys on your blog.
#10. Fees from Resource Magazine or Bulletin subscription.

Many bloggers need 2-5 hours daily to develop and add good content to their blogs. That is really time consuming and quite engaging as most other businesses are. This precious time that you may be investing in your blog is similar to what other people invest in their businesses. It needs to be compensated for as well. That compensation somehow comes from the earnings you get from the blog. It counts as legitimate business earnings. Without these earnings from your blogging efforts, it will be very difficult to admit that what you are doing qualifies for a business.

For most bloggers, making money with their blog is readily their most important objective for blogging. The reason they take it as a legitimate business. The better and more consistent they become at it, the more money they make. Many bloggers make averagely $5,000-$20,000 per year with some even posting much higher figures. These revenues come from one of or a combination of the many streams of revenue making opportunities in blogging. That is business no doubt.

Many bloggers now proudly introduce themselves as bloggers to other persons. Some even carry complementary cards identifying them as professional bloggers. These people see blogging as a legitimate business and publicly identify themselves with it. There are persons now known as celebrity bloggers who appear to earn well, live fabulously well and mix freely with the high and mighty in the society. That looks like acceptability which other good businesses confer on people as well. It thus appears that blogging has become a lucrative business judging from the way it has taken off in recent times all over the globe.

These days, anyone who has what it takes can make a career out of blogging. Some few years ago, blogging was considered a mere hobby. That notion has since changed with many high flyer bloggers springing up around the globe.  Everyone now agrees that there are very strong revenue opportunities for content creators who manage to generate a large audience and are very focused and consistent at giving out good quality content which this large audience likes and appreciates. These content creators are great bloggers who see themselves as business persons.



Just like most other businesses, blogging has its own challenges some of which can be very huge and discouraging. One of the biggest challenges within the blogging world now is saturation. Some recent studies project that the number of bloggers in the United States alone will exceed 30 million by year 2020. Now, that is a huge challenge for most bloggers around the world since they all depend on the same cyberspace to get noticed and to struggle to make some impact. However, for those bloggers who have the ability to think outside the box and are able to create interesting content consistently in an ever-changing technological landscape, there is hope. Experts believe such bloggers will be able to excel just like it is in many other businesses which thrive irrespective of stiff competition. Things at times do not pan out to be that easy though because blogging is business, real business, remember?