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5 Ways eCommerce Merchants Can Increase Authorization Success Rates

To make more sales, it is imperative for eCommerce merchants to improve authorization success rates and reduce transaction declines. The eas...

Wednesday, January 25, 2017

How to Attract Young People to Become SFI Affiliates

Prototype red roof house on top of a wad of dollar bills and a black calculator.

The best strategy for attracting younger people to SFI business is by coming to their level by seeing things from their own point of view. Everyone in that age bracket is in their “earning years” so you will be point-on if you say things to them which will enable them earn some money. Go find young people everywhere they can be found. To do that successfully, you must create time to take your SFI business to the following places.

01. College campuses.
02. Local gyms.
03. Sports clubs and stadiums.
04. Local library.
05. Shopping malls.
06. Local Laundromat.
07. Community parks.
08. Job placement bureaus.
09. Community restaurants.
10. Local Civic centers.

Good luck!

 

Tuesday, January 24, 2017

Best Shipping Strategy for New ECAs

White calculator, a silver pen on top of a stack of digital business reports sheets.
Shipping costs are always a very important cost consideration for ECAs. In some cases, shipping costs can even be higher than the actual cost of goods depending on where in the world the ECA is operating from. For a fairly new ECA, since you want to sell your products and in a very competitive market, you must watch your shipping costs very closely.

Generally speaking, the farther you ship your goods, the higher your shipping costs. For that reason, I am inclined to recommend to fairly new ECAs to limit their shipping to their geographical regions of the world at first to “test the waters” of international commerce. By the time you get known in the business and your customer base is encouraging, you can decide to expand further afield. That to me is what makes good commercial sense.