Through insightful analysis from credible and reliable online resources like ClickBank, Search Engine Journal, Shopify, eBay, Amazon, Alibaba, Influencer Marketing Hub and others, below are some tested techniques anyone can use to make money on Facebook.
Sell Personal Products/Services on Facebook
Many people may already be used to this method. Selling personal products/services on Facebook is quite popular particularly among young people who are just looking for a side hustle to survive. On Facebook, your followers determine your reach and your primary market. The higher your following, the better your chances of making money on the platform. When your following on Facebook platform is massive, you can easily turn your page into an eCommerce store to make sales and money. With hundreds of thousands of people habitually shopping online 24/7 these days, you can directly expose your products/services to these people via your Facebook page/group. Facebook allows you to post promotional materials about your personal products/services to your followers. Many of these followers may be inclined to help share such materials and even make them go viral. That helps to increase exposure for your products/services, get more leads, make more sales and grow your income.
Launch Affiliate Marketing
You can get involved in affiliate programs and make money on Facebook. If you have massive followers on Facebook, you can collaborate with companies/products merchants to promote their products on the platform and you earn income through commissions. If you register as an affiliate with product merchants, they issue you a unique affiliate link/ID/Code for identification and attribution purposes. Next is to regularly create content on Facebook with your affiliate links embedded in the content. Anytime someone makes a purchase through the link, you earn a percentage of the sale as commission. That percentage ranges from 5-50% depending on the type of product/service and the peculiarities of the affiliate program.
Create and Operate a Facebook Group in Your Niche
You have access to rewarding opportunities including earning some money if you are operating a Facebook group in your niche. When this group has massive followers and participants, you can decide to sell information products to earn money. In the group, you can share ideas, motivate and encourage members in your field of expertise and earn some sort of consultancy fee. You can even offer paid coaching services and promote products for products merchants in your niche and you earn tidy fees and commissions.
Drive Facebook Traffic to Blogs for a Fee
If you have the skills, you can actively drive Facebook traffic to blogs and you earn money for your efforts. This is readily one of the easiest ways to earn some passive income on Facebook. With the right skills and dedication, you can drive huge traffic from Facebook to blogs and you earn money even without any tangible investment. This is possible though only if you have a Facebook group or page with massive followers. Many digital marketers, product merchants and business owners are always willing to pay for traffic. So, if you place their blog links in your Facebook group and page, you can urge your followers to click the links and visit the pages for a fee. Business owners are willing to pay for this traffic because it increases traffic to their websites. Such traffic helps the businesses to thrive.
Get Paid for Sponsored “Likes” and “Shares”
If you are able to monetize “likes” and “shares” on Facebook, you can earn a decent passive income from the effort. But first, you must have massive following on the platform. When you have massive following, you can leverage Facebook's huge popularity and active users to earn income from paid “likes” and “shares”. Business owners and marketers are always in dire need of “likes” and “shares” on their blog posts and videos. If you have massive following on Facebook pages/groups, you can post links there and encourage your followers to share and like the posts and videos for a fee. The more likes and shares these posts and videos get through your Facebook group/page, the more money you earn.
Create and Publish Quality Videos
If you have the knowledge, inclination and the skills, you can create and publish high quality videos on Facebook to earn income. This is one lucrative opportunity for skilled content creators to earn good money. Many people who already earn money by streaming videos on YouTube are not aware they can do something similar on Facebook. If you have video creation skills and expertise, you can earn a decent income on Facebook showcasing these skills. What you need to do is to choose a niche and create videos with valuable content helpful to your Facebook audience. Facebook pays video content creators for advert sales attributable to the videos. This payment is derived from percentages of sales generated based on the number of views on the videos. The payment can be as high as 45% for the video publisher.
Earn Through Influencer Marketing and Ads
Influencer marketing is one great way to make money on Facebook. The more followers you have on the platform, the better your chances of making money. If you have a massive following on the platform, you are an influencer in your own right. On Facebook, many digital marketers and business owners directly reach out to influencers for paid ads. The idea is to post their products/services on your page for a fee. You also earn money as an influencer if you endorse or recommend products from product merchants to your followers. Therefore, if you have massive following on your Facebook page, you can consider promoting products/services to your audience to increase engagements. You earn income from clicks, leads and sales generated through the increased engagement.
Wrapping Up
Anyone with the right skills and ready to work can earn money on Facebook by simply driving Facebook traffic to blogs for a fee. This Facebook traffic can also help with affiliate marketing to earn commissions. Skilled people can earn money with Facebook marketing through advertising and influencing or paid for sponsored “likes” and “shares”. If you know what you are doing, Facebook is one lucrative social media platform you can earn good income from in line with the foregoing strategies/techniques even without investing a dime.
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