How to Make Your Personal Blog Profitable

Making your personal blog profitable depends largely on your knowledge, skills and proficiency. But first you must be ready to build a loyal following for your blog before you can successfully turn the audience into revenue. Admittedly, doing so takes quite a while and a lot of patience though. But with the right planning, marketing funnels and content development, even an average blogger can do so. Below are some tips how.

 

Go for Affiliates Revenue

Having your own blog running is not enough to make money out of it. You must actively promote and share it for it to be able to make money. By the time you successfully build a good following for your blog particularly on social media, you can develop an affiliate marketing strategy for it. This is one great way to earn recurring income from the blog. All you need is to embed relevant affiliate links of the products you are promoting in your blog content to enhance your reader’s experience. With these links in place all over your content, you earn a commission every time a sale is made through these affiliate links. That helps you to generate commissions in perpetuity from all sales made through these affiliate links. If your blog does this for you even on the short or long term, it becomes a success story you can build upon to make the blog more profitable.

Offer Sponsored Content

Most bloggers know that one of the best ways to generate revenue on a blog is to offer sponsored content. Bloggers must however ensure their advertising aligns snugly their audience to get the best results. Profitable sponsored content can be packaged in form of videos, podcasts, blog posts, roundup stories, reviews and interviews. Payment for sponsored content is usually swift. As soon as you create the content and it is published, payment is made. Earning from sponsored content is usually faster than affiliate marketing arrangements because affiliate commissions are paid at agreed intervals. On sponsored content, earned revenue isn’t directly dependent on clicks or views, unlike other types of blog monetization strategies. The earned revenue depends on how large the blog readership is and in what location the brand’s message is placed on the blog. 

Package your Skills into Marketable Services

As the traffic, audience and contacts on your blog grow, you can think about many ways to use those assets to earn income. You can for instance reach out to more targeted audiences and package your knowledge as service programs for those who are willing to buy. You can through these programs create a sales funnel to ensure consistent stream of revenue from your blog. It is possible and profitable to set this funnel up in such a way as to guide readers from social media, publicity, and Pinterest advertising (top of the funnel) to your blog posts/landing pages to your email list and funneling them to your sales pages (bottom of the funnel). This process may take a while and some testing to improve conversions. But, it is always worth it on the long run when the pieces fall in place and align properly. The revenues start flowing in directly from these efforts and your blog starts turning a profit.