Choose a Unique Domain Name
It is imperative for you to ensure your domain name reflects your brand. It is the first thing your audience notices online. If it properly reflects your brand, it helps your online marketing a great deal. Names like Bobbysflowers, Kiddieswears. Auntypatcakes and so on can be good domain names which reflect what you are marketing at a glance. It doesn’t really matter much if you’re selling products/services, affiliate marketing, or PPC, domain name tells it first online. Your domain name is thus your first step on your path to marketing success online. A good domain name can make the real difference between a successful blog and an average one. It is that important. In choosing a domain name, you can always get a good one if you factor in your business niche and target audience, what’s not yet taken and your brand.
Choose a Niche
To succeed, you must concentrate your blog on a particular niche. So, you must first think of a great niche to focus your blog on for it to be relevant. When starting out on an affiliate marketing blog, you should factor in what you know, what you are good at, what you are passionate about what your interests are. Think deep before you make the plunge because it is that niche you’ll be churning out high quality content on to enrich and grow your blog down the road. Never make the mistake of limiting yourself unduly to just one thing be it a hobby or a particular topic. The wider and deeper your business niche, the more you’ll have to write about. If you have a genuine interest in the niche, it is all well and good.
Write High Quality Content
Online, blogging is hugely competitive. That is expected with over 6 million blogs active online. Blogging can be fun and straightforward provided you know what you are doing. Your aim should be for your blog to quickly stand out among the lot. Only high quality and informative content can guarantee that because you can’t afford to be just another blogger out there among the lot. What you do for your blog to stand out is to consistently and regularly churn out good content to enrich your blog. That is, the type of content that users love to read. It is such good content that helps your blog to rank higher in search engines. Higher ranking on search engine SERPs, translates to good organic traffic which helps your marketing efforts. With higher ranking, more people find your blog and click on your affiliate links. It also helps to build trust with readers, the reason many will keep coming back for more.
Choose a Suitable Blogging Platform
If you have a good domain name, and you churn out high quality content, your blog cannot make much impact if it is not well hosted. That makes the blogging platform you choose hugely important. The platform must be suitable for your type of blog and your blogging needs. Most of the available blogging platforms have their own in-house tools to aid your blogging activities. They offer analytics and some metrics too. All these must be factored in before you choose a blogging platform. The platform you choose depends on what type of content you plan to write, your target audience, and any other preferences. Among the many different blogging platforms available are WordPress, Blogger, and Tumblr which are hugely popular with bloggers. The blog you are reading right now for instance in on Blogger because of my own blogging preferences.
No comments:
Post a Comment
Please leave a comment. Thank you.