Effective Affiliate Marketing Tips for New Bloggers

Blogging has become a hugely effective tool for affiliate marketers to drive purchase-intent traffic to their website and affiliate offerings. The reason most affiliate marketers and actively involved in blogging. Even if you are new to blogging, what you do to get results must be similar to what experienced bloggers do. Even though affiliate marketers are expected to effectively promote different products and get a commission without having to deal with any physical products or even customers, many usually have great difficulties getting purchase-intent traffic to their affiliate offerings. One practical way around that difficulty is blogging. A good blog can help improve traffic and even sales/revenue for most affiliate marketing efforts.

New bloggers are best advised therefore to concentrate on using their blog to attract good traffic. This they can do by improving their domain authority, performing keyword research on purchase-intent keywords, writing reviews on products/services and joining new affiliate programs. Doing these things consistently will enable them to use their blog to effectively increase their chances of making more affiliate sales and increased commissions.
 
Even though experienced marketers usually volunteer many blogging tips for affiliate marketing, these here tips are particularly suitable for new bloggers who want to maximize their affiliate marketing efforts using their blogs.

Don’t Target Highly Competitive Keywords

If you do so, you’ll be beaten black and blue by more experienced bloggers who are already fully into such keywords. It is an avoidable mistake for new bloggers doing affiliate marketing to target highly competitive keywords early on. Once a keyword is lucrative, chances are always very high that many other bloggers, some very experienced bloggers at that, are already writing blog posts about the keyword. It is usually very difficult if not impossible for new bloggers to make any impact with such keywords. If you start with such competitive keywords immediately, you risk poor ranking. When that happens, it can be quite demoralizing and could even stunt your blogging efforts in totality.

What then is best to do? Just target low difficulty and less competitive keywords! By using such keywords, chances are very high that your blog posts can age and increase rankings over time. As you garner more blogging experience with even some initial traffic, you can then muster more confidence to target more competitive keywords going forward. It is best to aim for higher volume and lower difficulty affiliate keywords. Such keywords give you the best chance of driving more traffic to your website and making more affiliate sales as a consequence. To locate such words, you can do keywords research on online tools like Ahrefs.

 

Target Recurring Affiliate Sales

Recurring affiliate sales are a dream income stream for many affiliate marketers. New bloggers who have attained some level of domain authority and keyword research can rank competitively for many affiliate keywords. That is when it is best for them to target recurring affiliate sales. For new bloggers, having passive affiliate sales is OK but having recurring monthly affiliate revenue is much better.

Even though the commonest affiliate marketing model with most bloggers is to promote an affiliate product/service and getting a commission after a sale, that income can be passive. But, the recurring traffic you get by ranking well usually ensures you get more sales month in month out going forward. Now, that is great for affiliate income! Recurring affiliate sales are like the icing on the cake and they tend to improve greatly on the passive income model. With recurring affiliate sales, you are paid commissions indefinitely for each new customer you refer. That by all calculations is much better than getting a one-time commission for each sale. Your commissions come in steadily each month a customer you referred pays for a product indefinitely. Targeting affiliate programs like these instead of one-time commissions can skyrocket the affiliate revenue from your blog.

Increase your Domain Authority

Domain authority refers to the authority your blog commands in cyber space. Digital marketers measure domain authority by way of rating on a scale from 0 to 100. It indicates the quality and number of sites that link back to your website. The nearer your rating is to 100, the better your website is ranked in Google SERPs. This is important because backlinks are a ranking factor that Google uses to rank sites. The higher your domain rating therefore, the easier it is for Google to rank it for affiliate keywords. If you are a new blogger, you can improve your domain rating by doing guest posts and getting backlinks to your website among other blogging activities to help your ranking. Technically, this appears to be the most efficient way to increase your domain rating because it helps you get initial backlinks to your website and this can attract more natural backlinks to the site.

When your domain rating is high enough, you can start ranking for some important keywords. This helps to increase the traffic to your website significantly. Thus, if your website has a clean backlink profile and high domain authority, its commercial valuation as a valuable web property increases. This is so because domain authority is one of the main factors that buyers take into consideration in pricing a web property. The higher it is, the more valuable the web property is.

How to Build an Effective Email Marketing Campaign

If you are a digital marketer and you are presently not using email marketing as a major part of your digital marketing campaigns, you are missing out on a vital and hugely effective marketing tool. Statistically, email has more users than social media, so it is a very popular marketing tool with most digital marketers around the globe. You cannot have an effective email marketing campaign without the right strategy. Your email campaign strategy cannot be right if it does not allow you to open a direct and efficient channel of communication with your customers. But first, you must take quality time to diligently build a credible email list.

 
Even though building a reliable list of email contacts can be quite challenging, without it, you cannot hope to have any successful email marketing campaigns. If however you manage to get it right, it can yield great results for your business down the road. Here is what helps the process to make your email marketing campaigns effective.
 
Consistently Craft High-Quality Content

No matter whatever else you do, your email campaign will not yield any worthwhile results if you do not produce high-quality content very regularly and consistently. Such content even if written or visual must be optimized for emails to enhance its readability. In digital marketing, content is king. The better it is, the more traffic it attracts. The more traffic it attracts, the more leads, conversions and sales you get. It is good quality content that keeps your audience engaged. The content you create is effective if it is created around things and topics within your business’ niche. That is the kind of content that helps to attract more traffic and even sigh-ups.
 
Optimize your Website

You can integrate and optimize your website with strategically placed sign-up widgets and pop-ups.  If your email list is credible, the more email contacts you have, the more emails you can send and the more audience you can convert. To be sure your emails will be effective, you can do A/B testing on them. This test is about the best way to optimize, try out different widgets or pop-ups to get more signups. With Google analytics tools, you can closely monitor and track your progress and customer responses to your email campaigns. The insights from these tools can provide you the vital info you need to redirect, tweak or rejig your marketing strategy and campaign as needed. 

Sign-up with an Email Service Provider

Aside the risk of falling foul of sending unsolicited emails, signing up with a reputable email service provider is usually great for email campaigns. A good way around sending unsolicited emails is to make sure you have express or implied permission from the recipients.  Permission is deemed implied when you currently have some kind of relationship with the contact. Express permission implies that even if you have no previous relationship with the contacts, they have permitted you to send them your marketing emails. When you optimize the user’s points of contact on your website and social media handles, permission is deemed obtained from all sign-ups/subscribers to regularly receive emails through that window.
 
Automate Your Emails

This helps to create and use drip emails effectively. It is hugely effective for timing the release of emails. It comes in very handy to send out a planned and well-executed series of emails that can keep your customers sufficiently engaged. Once you have an automated drip campaign in place, you do not have to worry anymore about sending your emails manually. The automation takes charge as programmed and you’ll then be able to send your emails at the right times and in the right forms. Anytime anyone signs up on your website, automation systems once in place will begin to send them a set of emails at programmed intervals. The info from your analytics tools will enable you to determine what works, what needs changing or what needs modifying for better effectiveness. Your email marketing campaigns tremendously benefit from these efforts.