Making customers happy is
increasingly becoming a major preoccupation of many businesses. This is because
they now know that happy customers make successful businesses. Many businesses
gurus have varied takes on the subject matter but here, let me introduce you to
some ideas of, Tai Lopez, an investor
and advisor to many multimillion-dollar businesses. Here is what he has to say on
how you can adapt to customer personality types to make them happy.
“If someone calls my office saying, “I bought the 67
Steps and didn't see a change in my life after two weeks," my customer
support team will apply the P.A.S.E. personality system that I created:
P
(Practical)—People are logical. They might say, “I
bought this for $39 and saw that I could buy it elsewhere for $29. I want a
refund because of the $10 difference.” Respond with logic, lists and numbers.
“You're correct; our program is more expensive. Here are its nine features,
which is why you paid extra.”
A
(Action) — People tend to be impatient and
aggressive. They might say, “Hey, it’s not working fast enough.” Respond
aggressively using action phrases like, “Get back in the program! Don’t give
up!”
S
(Social)—People tend to want to talk a lot; they
like interaction. Casually talk to them for 20 minutes and they'll probably be
back on board.
E
(Emotional)—People will probably be hurt or
suspicious. They might say, “I bought this and didn’t get the login—are you
trying to rip me off?” Use a lot of assurance and safety words like, “You’re
safe. Don’t worry. There’s always a money-back guarantee backed by Visa, Amex,
MasterCard, etc.,” which is true, of course.
“Success is nothing more than a few simple
disciplines, practiced every day.” - Jim Rohn
Info
Source: http://www.success.com/article
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