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Friday, July 08, 2022

Best Online Tools for SEO Analysis

Notepads, color pencils, pens and backlinks doodle on a white board.
For Search Engine Optimization (SEO) to be really effective on a business website, it must be on-page and off-page. You will need to master some on-page and off-page strategies to be able to optimize your website for better rankings in the SERPs of search engines. Both strategies have their unique roles in the search results as well as organic traffic from search engines. Optimizing your website for search engines and letting search engines realize it is highly technical. It takes quite a bit of time too and you need the right online tools to get it right. Here are some of the tools that webmasters recommend very highly to help you with the SEO of your website.



On-Page SEO Tools

1. Google Tools: Prominent among these tools are PageSpeed Insights and Google LightHouse. These are some of the best tools to check website performance. They highlight performance issues and also make suggestions to fix them.

2. Proof Reading Tools: Copyscape tool helps to check the originality of your content. Grammarly tool helps to make corrections on your content for grammar and punctuation while WordCounter tool helps to analyze the keyword density in your content.

3. Google Keyword Planner: This tool is the best online tool for carrying out keyword research and searching for LSI keywords.

4. Ahrefs: This tool helps to analyze the keyword difficulty and search volume of the searched keywords.

5. Yoast SEO: This tool is great for page optimization, providing meta title, description and checking if your content is optimized against your main keyword. It also helps with increasing the readability of the content.



Off-Page SEO Tools

Next are some important tools that are great for off-page strategies.

1. Ahrefs: This tool helps to analyze your competitor’s website and to look for where you can conveniently create backlinks.

2. Social Media Tools: In this category are tools like BuzzSumo, BufferPublish, SproutSocial, Hootsuite, Canva, etc. These are tools that are very handy to market your content on social media.

3. Moz: Moz is an excellent tool that helps to provide a complete report about backlinks to a website.

4. SEMRush: This is another great tool that can help you to create a campaign and add your competitors to it along with your own website. It has capacity to analyze your competitors and suggest off-page and on-page changes.

Last Line

When it comes to effective SEO strategy, smart online tools are indispensable to marketers. These tools help to save time and other resources while delivering highly reliable results as well.

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