3 Simple Ways to Make Money on TikTok

Just like YouTube and Instagram, TikTok as a social media platform is increasingly becoming popular with internet users. Many of these people are using it to generate income and building careers as influencers. This they do through funny animal videos, viral dances and creative visual tricks and mimes to popular songs. Depending on your own inclination as internet user, there’s something for everyone on TikTok, even though it appeals more to younger generations.

What You Really Need to Make Money on TikTok

Just like many other social media platforms, you need followers, real and interactive followers that is. The more followers you have, the more money you can make on the platform. To start with, you don’t really need millions of followers to start making money, but if you have them, so much the better. On the platform, content creators with less than 50,000 followers are known as “nano influencers” while those that have between 50,000 and 150,000 followers are considered “micro influencers”. But, to make money directly from TikTok, you’ll need to have at least 10,000 followers. This is in addition to at least 100,000 video views in the last 30 days.

How is the Money Made?

Basically in three ways:
1. Selling your own merchandise via TikTok.
2. Partnering with brands to post sponsored content.
3. Earning money directly from TikTok through its Creativity Program Beta.

But, you’ll need to follow some key steps to position yourself to make money in these three key ways:

- Identify with a Niche: Posting content in a popular Niche can get you noticed quickly. That means increased views and consequently more money made.

 
- Post quality content regularly: You must make sure you’re consistent in posting quality content. Avoid losing momentum by way of long breaks between posts. This is what can sustain viewership of your videos.

- Build your following: You can start earning with some 10,000 followers but to attract the attention of brands you need around 50,000 followers or more. Then you’ll start earning through sponsorships and other ways.

- Directly engage with your followers: The more interaction you have with your followers, the better your sponsored posts will perform. You can in addition attract more views on your videos as a direct result.

- Jump on trends: TikTok as a popular social media platform is particularly reputed for its viral dances and music videos. If you are able to incorporate the latest trends into your content, you can directly boost the viewership of the videos. That translates to earning more money in the process.