Helping your affiliates is one viable way to help yourself. Since there is no way you can ever help yourself too much, it follows therefore that there is no way you can ever help your affiliates too much. The bottom-line though is to always respect the fine line between genuine help and pampering. That is the key.
You also need to be conscious when rendering help to your affiliates that they are your business partners and not employees or dependent siblings. Therefore, what really matters is to build a relationship with them based on mutual trust. If that is in place, all help can’t be too much and it will be mutually beneficial to all parties. Just do it within decent and acceptable limits. That is all.