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Showing posts with label eBooks. Show all posts
Showing posts with label eBooks. Show all posts

Wednesday, June 28, 2023

Why eBooks are Such Important Digital Marketing Tools

A marketer checking out online data on a computer with a mug of coffee on the table.
The term “eBooks” simply means “electronic books” which are digital books that are published, accessed, and read on the internet using smart devices, e-readers in particular. They are very much unlike books published on paper. EBooks are extremely popular among digital marketers because they are very handy content marketing tools. As the use of electronic devices and the internet continues to rise, eBooks are increasingly becoming popular as online marketing tools as well. This popularity stems from the fact that when compared to regular traditional books, eBooks are more handy and useful for online marketing purposes. They easily fit into digital marketing strategies most digital marketers are comfortable with.

 

Why EBooks Trump Traditional Books Most Times

With the growing popularity of electronic reading devices like tablets and e-readers and the deepening of the internet for information gathering, processing and distribution, eBooks readily trump traditional books in flexibility and use. Specifically for marketing purposes:

EBooks are Cheaper to use: In most cases, eBooks are relatively less expensive than traditional physical books. They are handy, easy to carry around and easily accessible. Most marketers always have an eye on costs, hence they prefer going for eBooks than physical books. Sharing the same information with their customers using printed media would be far more expensive than using eBooks. When marketers use eBooks for marketing purposes, they are able to strictly control their marketing budgets This allows them to channel their financial resources to other areas of the business where resources are needed more.

EBooks are Interactive: Easy interaction means high flexibility which eBooks are quite handy for. Marketers are today able to tactically use the internet to build deeper relationships with their customers by consistently interacting with them on a more personal level. EBooks are very hand devices for this interactive relationship between businesses and customers on the internet. If professionally written, some eBooks offer interactive features, such as audio or video clips, hyperlinks, or other multimedia elements. These elements help to enhance the reading experience of users. They allow readers to experience and interact with the business in immersive ways that aren’t quite possible with traditional books.

EBooks are More Easily Accessible: Many eBook platforms usually offer highly flexible options for readers. With these options, visually impaired readers can easily adjust text size, font, and background color to make it easier for them to read. As marketing tools, this flexibility makes it easy for markers to use eBooks to expand their marketing reach. With eBooks, marketers can easily cater to the differently-abled and reach a segment of the market that might not have been easy to reach otherwise.

EBooks are More Portable to Handle: Business owners can carry hundreds or thousands of eBooks on a single device, such as a smartphone or e-reader. With eBooks, you can literally take your library with you wherever you go. What this means to business owners is that it has become easier than ever before for them to put long-form information into the hands of their customers. They no longer need to incur huge costs on shipping and delivering physical books to customers. EBooks help them to save money by cutting out delivery processes and their attendant costs.
 
EBooks are Digitally Searchable: For digital marketers , nothing can be more convenient for marketing than searchable content. You can quickly search eBooks for a specific word or phrase. This makes it really easy to find specific information or passages. It also makes it easier for customers to find the information they are looking for. Businesses do take advantage of this to effectively share long-form information that answers several questions their customer base may have. This helps to keep the customers better informed. If customers easily find answers to their concerns, it puts them in a better position to do business with you. Helping customers to easily find answers to their questions can give you a competitive advantage over your competition. 


 
How eBooks are Important in Digital Marketing

In digital marketing, eBooks help businesses to easily reach a wider audience. The reason is because eBooks can be easily distributed online and accessed by anyone with an electronic device and from anywhere there in internet. This makes them a hugely effective marketing tool for businesses looking to expand their reach beyond their local areas. For specific marketing purposes, eBooks are:

Great for Market Analytics: You can easily track the performance of eBooks with online analytics tools. Doing so allows businesses to see how many people have downloaded and read their eBooks. This is in addition to other valuable and important marketing metrics such as how long a reader spends reading and where they were located. This gives vital marketing info to businesses to enable them fine-tune their marketing strategies by making adjustments as needed in their strategies.

Suitable for Lead Generation: EBooks are great tools for leads generation. Through CTAs on your website, you can offer an eBook as a free download in exchange for an email address. This way, businesses can build a responsive email list by collecting valuable contact information from interested users. Such email list can with time become a very valuable marketing asset for email campaigns or targeted advertising. Presently, the internet operates on and relies heavily on data. Business owners can access the right data online to enable them to better understand the spending habits and online behavior of their customers. This vital info can enable businesses to formulate strategies to cater specifically to the needs of these customers. This way, business owners can better market to their customers in a laser-focused way for better results. This is something that was hugely challenging for businesses a few years back.

Great for Showcasing Brand Expertise: Business owners also use eBooks to showcase their expertise and establish themselves as thought leaders in their niche industry. With professionally written eBooks on topics related to their business niche, business owners can concretely and concisely demonstrate their expert knowledge and credibility to potential customers. This is one credible way eBooks can help businesses to earn the trust of their numerous customers.

Thursday, June 01, 2023

Most Effective Combinations of Digital Marketing Methods

A digital marketer at work on a computer.
Most Digital Marketers prefer a combination of digital marketing methods as an effective strategy to promote their businesses. If however you are more comfortable using digital marketing strategies separately in your own business, all well and good. Most experts however recommend a combination of methods for best results. Let’s take a look at how various digital marketing methods pair well together and why.



Content Marketing and Most Other Digital Marketing Methods

Among experienced digital marketers, content marketing is readily one of the most popular digital marketing methods. These days, content creation is almost becoming synonymous with digital marketing. As a traffic-attracting technique, consistently creating high-value, impactful and branded content that resonates with your ideal target audience is imperative. This is the content that invariably adds value to the lives of your audience. So, the higher the value you add to your audience’s lives, the more likely they are going to trust you and thus ultimately convert into loyal paying customers. That scenario can be really great for the business of marketers. How then does content marketing combine with other digital marketing methods?

•    Your blogs and articles can be condensed into Tweets, Facebook and Instagram reels.
•    High-value content provides influencers and affiliates with more valuable and useful information to share, leverage and link to.
•    Good content can be optimized for SEM, PPC and SEO to attract targeted traffic.
•    Good content creation gives you an endless repository of information that you can repurpose into your email marketing campaigns.

SEM, PPC, and SEO

A combination of SEM, PPC and SEO is another digital marketing strategy that works well.
•    If you have a good SEO on your content, you can start attracting valuable organic traffic to your website. If you then use a combination of SEM and PPC alongside, it can increase your potential catchment area significantly.
•    SEM and PPC combine to deliver highly targeted and quick results almost instantaneously.
•    For monetization purposes, you can thus combine SEM and PPC to earn money through your website in the short term, while building up your organic traffic as well via SEO.
•    SEO may take some time to get right but once it is in place, it allows you to effectively own your organic traffic and maintain a constant stream of revenue generation via your website over a prolonged period. It is therefore really great for passive income opportunity.



Social Media and Video Marketing

Social media and video marketing are a great combination as a marketing strategy. Social media lends its huge popularity to the combination while video brings its strong visual power on board. This is why the two strategies can pair beautifully together. It is even more effective with popular social media platforms that attract an audience who prefers consuming visual content. For instance:

•    You can create entertaining and educational how-to videos to build trust and teach people about your products/services and how the products/services can best be of help to them.
•    You can occasionally throw in a highly targeted video ad.
•    You can effectively market on platforms like YouTube, Instagram and TikTok that specialize in video content.
•    To a lesser degree, you can also market in all major social media platforms that support multiple video formats.
•    You can take full advantage of the easy way to share content on all major social media platforms to get as much reach as possible on your video content. If any of your videos manages to go viral, so much the better for your marketing efforts.
 
Audio Marketing and Affiliate Marketing

Since podcasting and online radio are increasingly becoming popular with digital marketers, a combination of both with affiliate marketing can yield significantly valuable results. Here’s is how:

•    These two marketing strategies used together can help to quickly spread your marketing messages far and wide to as many new prospective customers as possible.
•    Affiliate celebrity products endorsement is a very powerful way to get new customers.
•    Influencers, who have a popular podcast, can help to grow your brand awareness significantly because many are “industry experts” with tremendous following.



SEO and Email Marketing

SEO and Email marketing as a combined strategy can work wonderfully well together if well executed. If you can effectively combine SEO and email marketing, you are essentially creating three new and more effective ways of attracting new customers. First, organically, via SEO, second, through a compelling sales copy, and third through further nurturing in your mailing list. Here is how:

•    Since it is very important for you to have a responsive email list in place, with SEO, you can build it organically. An organically built email list has the best possible chances of converting well.
•    You can use powerful lead magnets like eBooks to get users to join your email list.
•    Your website visitors, who don’t follow the CTA at the end of your eBook, can be further nurtured by way of follow-up emails.
•    If your eBook is valuable and free, it will be powerful enough to grow your email list. Visitors who want to claim your free eBook will be required to share their emails and opt into your mailing list in exchange for the eBook.
•    Your email newsletters can be well optimized with SEO to attract relevant organic traffic that can enhance your conversions.

Wrapping Up

From the foregoing, you can see that the ingenuity of marketers when combining marketing strategies is hugely important. Therefore, it is advisable to always go for what works best for you in whatever combinations. Since it is good marketing results you want, whatever combination of strategies that gives you the results is what is best for your business. It is advisable therefore that you should not limit yourself to just one form of digital marketing. Be open to all the available digital marketing strategies and their combinations and your business will be remarkably better for it.

Saturday, May 06, 2023

Effective Passive Income Tips and Tricks to Maximize Your Earnings Online

A woman holding Dollar bills in both hands.
Passive income is a way to earn money without actively and constantly working for it. With passive income, you can make money 24/7 even while asleep or on holidays. This is the ultimate way of earning income online which many digital marketers always crave to have. Following are some of the best passive income tips and tricks that can help you maximize your earnings online at minimal recurring efforts.



Create a Blog

Blogging is a very popular form of content marketing among digital marketers. If you have specialized knowledge and skills about a particular subject matter and you enjoy writing, you can create a profitable blog. You can use platforms like Blogger, Wix, WordPress or Squarespace to create a free blog. By the time your blog has sizeable following; you can decide to monetize it to earn passive income from it. The passive income can be earned through affiliate marketing, advertising, and sponsored posts. For your blog to be profitable, you must constantly create valuable and impactful blog content for the benefit of your readers.
 
Participate in affiliate marketing

Affiliate marketing is a great way to earn money online by promoting other people’s products to earn commissions. When someone clicks on an affiliate link advertised in your content and makes a purchase, you earn a commission from the sale. You can participate in affiliate marketing through credible and reputable affiliate marketing platforms like Strong Future International, SFI, Amazon Associates or ShareASale. On these platforms, all you really need do is to promote products as widely and as best you can and the platforms handle the rest including sales attribution and payment of commissions.

Create an Online Course

If you have the skills and expertise in any particular area of human endeavor, you can create an online course and sell it on platforms like Udemy or Skillshare. Once created, you can earn passive on the course if people find it valuable enough to enroll in and complete. However, you cannot earn this income if you are unable to put in the requisite upfront work that will help to generate passive income for you over the long term.



Sell Stock Photos

Are you a skilled photographer? Do you have the right equipment for good photography? Do you enjoy photography? If you do, you can earn passive income by creating and selling your photos on stock photography websites/platforms like iStock, Shutterstock, or Getty Images. Once you diligently put in the required upfront work which includes taking and editing photos, you can earn passive income over time from your work once the photos are uploaded on any of these platforms whose terms you must be ready to comply with.
 
Sell Digital Products

Creating digital products requires some skillful upfront work imbued with deep knowledge. This knowledge can be skillfully packaged in digital products like Research data, eBooks, printables, or digital downloads. These products can be a great source of earning passive income over time if, once you create them, you make the right efforts to sell them on reputable e-platforms like Etsy or Shopify.

Create a YouTube Channel

If you have the right equipment, skills and talent for creating quality how-to or entertainment videos, you can earn passive income on YouTube. When your YouTube channel has a sizeable number of following, you can then decide to monetize it. This will enable you to earn income from running ads on your videos, from affiliate links advertised on the videos, from sponsorships and merchandise sales through the channel. The only upfront work you really need to make your YouTube channel profitable includes creating and editing videos, and diligently building a sizeable audience. Once your YouTube channel is up and running, the following is sizeable and you are able to consistently post more video content, you can earn passive income from it over the long term.

Wrapping Up

If you are prepared to put in the requisite upfront work needed to earn passive income online, you can earn money from the work you’ve done in the past. You may even need to work less for the passive income to keep coming in. Once you have the right strategies in place, you can earn income in perpetuity through the foregoing passive income tips and tricks.

Saturday, October 22, 2022

4 Quick Start Affiliate Marketing Tips for Beginners

Virtual Affiliate Marketing letters displayed over an open book.
If you have operational knowledge of the computer and the Internet, even without special skills, you can begin and earn money from Affiliate marketing. Even if you don’t yet know what to do, you can join reputable affiliate programs like Strong Future International, SFI and you’ll be led by the hand. As soon as you join up free, you’ll benefit from excellent training and have access to marketing tools you can use for free. You get paid your earned commissions at the end of every month. With the guidance of SFI, you’ll quickly learn the right techniques to properly market products and earn good commissions.

Following are some tested tips that can help you to get started very quickly.

1. Have Your Own Website: At Strong Future International, SFI one of the benefits you get as an affiliate is to have your own unique webpage to market out of. On this site, you can create content, promote products, monitor your campaigns and earnings as well as have some fun playing games. Getting free traffic to your website may be a huge challenge at first but you can always find a way around it. If you like, you can have a separate blog website and social media accounts to promote your website and affiliate links to products. You can consistently update your blog content with topics that people love to read and that helps to attract traffic to the blog. Both the social media accounts and blog content are all geared towards attracting online traffic to your affiliate links. These affiliate links on your content help to lure your blog readers to buy the affiliate products you are marketing. If you are consistent in generating good content, it will make your articles and website to come up in Google searches. That way, many people will have the opportunity to find your website and affiliate products through web searches. That means traffic, good organic traffic to your website.

2. Start Your Own Affiliate Marketing Store: You can have your own e-commerce store at SFI TripleClicks to sell your own affiliate products. It is FREE to create and you pay nothing until you make a sale. In your e-commerce shop, you can sell physical products and e-products. You can for example create and package high quality how-to information in eBooks and start selling them out of your e-commerce store. In SFI TripleClicks, you’ll have the advantage of having thousands of affiliates helping you to market these products and earn commissions through SFI affiliate program. Steadily as you make sales, you earn money and your affiliates earn commissions from the sales they generate.

3. Use Pay-Per-Click, PPC Marketing Technique: You can make sales through PPC ads on Google. This arrangement costs a bit of money though to pay for the ads. These ads are direct and very effective and your cost comes from each click Google delivers to your website. The commonest way you can set up PPC ads is through Google AdSense.

4. Diligently Build Your Own Email List. A responsive email list is a very valuable marketing asset to affiliate marketers. It may take quite a while to build up your own email list though. As you build your email list, you can get your affiliate marketing business generating income alongside. Through popular websites like MailChimp or Aweber you can set up your email list much faster. Marketing techniques like CTA, PPC, Articles marketing, token e-products gifts in exchange for email addresses, special promos and numerous other digital methods are great ways to build a responsive email list. A responsive email list becomes a valuable digital marketing asset to email your regular marketing messages, content or newsletter with your affiliate marketing links embedded.

Wrapping Up

With these few ideas/tips you can quickly get started in affiliate marketing no matter your background or experience. It is strongly recommended you join a reputable affiliate marketing program like Strong Future International, SFI to learn the ropes as quickly as possible. As you get more skillful and comfortable with affiliate marketing, you can begin to diversify into more technical variances like dropshipping for instance. The better and more experienced you become in the business, the more money you earn.

Friday, June 17, 2022

6 Viable Ways to Make Money on YouTube

Dollar bills held out in a fan shape.
Yes indeed? If you know what you are doing, you can make a lot of money on YouTube where nearly everyone else appears to be playing around with videos. If you get the hang of it, you can even make a full-time income by regularly posting quality videos on the platform. You must be sure to understand the community rules of YouTube platform and always watch out for any changes in these rules. Work in compliance with these rules and be consistent at posting quality content on the platform always. That’s about the best way to make money on the platform particularly when you do the following. 



1. Create a Quality Blog

Blogging is all about quality content. You can write out your YouTube videos and make them into articles. With the written words on YouTube videos, blogs usually have a better click through rate on CTAs and on affiliate links as well as display ads. You can also have guest posts or promotional content on videos to gain some traffic and extra money from your blog.

2. Join YouTube Partners Program

Most marketers generally agree that this is about the easiest way to earn money from YouTube. But first, to make money, you must have to join the partners program. By joining, it simply means you have become a partner and allowed YouTube to run ads on your videos. Your duty is to post quality videos and YouTube runs the ads and you earn commissions from ads sales. However, what qualifies you to join the program is that you must have at least 4000 hours of watch time on your videos, and not less than 1000 subscribers. You have the option of choosing what type of ads you want appear on your videos. That gives you quite a big control over what is shown on your content. Usually, the commission payment is split 55% and 45% between the content creator and YouTube. When the numbers add up, this can translate to a huge income for you the content creator.

3. Promote Sponsored Content

There are very many reputable brands that love to work with content creators and you can be one of such creators. You can make money working with sponsors when creating YouTube content. It either you actively reach out yourself to such brands or wait for the brands to reach out to you. Sponsored content thrives on many rules. The most common of these rules is that when creating sponsored videos, you will need to get the approval of the sponsoring brand before publishing. Once approved, you must arrange the fees for your services before you go ahead to publish the content.

4. Create Your Own Branded Merchandise

By creating your own unique branded merchandise, you can earn some extra money on YouTube. But first, you must partner with a print on demand partner who will print and ship out your orders as they are made. To get started, you need to make a cute design to put on your merchandise items. If you have the expertise, you can create this design yourself but if not, you can hire a reputable designer to help you out. Once the merchandise is created, you can make a stunning photo-shoot for ads purposes before adding the items to your e-commerce shop on platforms like Shopify, Squarespace, Weebly, etc. Your branded merchandise can be anything from trainer shoes, sweatshirts, t-shirts, hoodies, tote bags, key holders, table mats, napkins, ballpoint pens and sundry other items on great demand which YouTube viewers like to see. Yours is to get the order through your YouTube video content and your demand partner will print and ship out the order. You make money directly from the sales of your branded merchandise.



5. Affiliate Marketing

Helping product merchants market their products on YouTube in return for commissions is affiliate marketing. What you do is to make sure you have specific affiliate links to products/webpages in your blog posts or YouTube video descriptions. When people click on these links and make a purchase on the site, you earn a commission from the transaction. You can get affiliate links directly from product merchants in your niche or you get the links by joining a reputable affiliate program in the mold of Strong Future International, SFI, Amazon Associates Program, eBay Partner Network, ShareASale and others.

6. Sell Specialized Courses

To do this successfully and make money from it, you must be some kind of expert at something. That means specialized skills and knowledge. This knowledge may touch on fitness, body building, singing, dancing, playing a musical instrument, and any other human activity on demand by others. You can teach the skill directly through webinars or package it in form of eBooks for wider sales and distribution. You can promote your skills through YouTube videos to get patronage. You don’t even have to be the best or the biggest expert in the field to make money. You only need to know a bit more about the topic/subject matter than some other people and you get patronage. Talk about your chosen topic/subject matter expansively in your YouTube videos by giving out insights and tips from your own experience. Many people will appreciate that and pay more attention to what you are saying. You get patronage from there.

Final Thoughts

The foregoing are some of the most viable options to earn money on YouTube if you are a YouTuber. If you really want to make money on YouTube, it is advisable to explore all the options to see which of them is easier for you to handle and which earns better income for you. That is irrespective of whether you are experienced in YouTube marketing or you are new in it. Give them a try, stay on it and see what pans out for you going forward. Good luck!!

Wednesday, June 15, 2022

6 Home-Based Business Ideas to Earn Extra Income Online

One person working at home on a computer with a notepad and pen, a smartphone and a glass of red drink on the table.
If you are looking for some easy business ideas that you can start from home to earn extra money, you are not alone. These days, millions of people around the world who want to be their own bosses and work from the comfort and convenience of their homes easily find engagement from simple home-based business ideas. Depending on what the business is, many of these people do decide to make home-based business a full time business or merely a side hustle.  Here are some cool home-based business ideas in various fields anyone can get involved in and make money. What you really need to start most of these businesses in terms of investment can be as low as a computer system and an internet connection and you are in business working from home. Depending on your business interest, you can choose what delights you and you are passionate about from among the following business ideas.



1. Affiliate Marketing

One very popular low investment home-based business model is affiliate marketing. From the comfort of your home, you can help product merchants market their products and earn a commission for your efforts. You can do this profitably since you don’t have to incur costs on warehousing of products, renting office space, staffing and shipping products to buyers. What you do is to simply select a niche, build an audience, gain their trust, and suggest to them the right products to buy. For effective products promotion, you can create a website and write product roundups, buying guides, and product reviews all with a view to helping people make an informed decision about what product will be right for them. If these people access your recommended products via the affiliate links on your website, you earn the commission for whatever purchases they make thereafter. Alternatively, you can join a reputable affiliate network program like Strong Future International, SFI, and work from home. On this program, you earn income like all the affiliates on their network.

2. Website Designing

If you have a basic knowledge of website design, you can have one great home-based business to earn money from. Even if you don’t have the knowledge and skills to do it, you can take advantage of the many courses and free videos available on YouTube to quickly learn the skills. In addition, you can within minutes take advantage of the in-house tools of WordPress, Blogger or Wix to design a versatile website for any buyer. Now that many more people are taking their businesses online, they need websites and the business is a very lucrative home-based business. Website designing is one pretty easy business to start and earn money from. All you need to get started is a computer system and an internet connection.

3. Freelance Copywriter

If you have the training, knowledge and skills, right from the comfort of your home, you can write ads copies for advertisers and get paid for your services. If you are writing for online marketers, you’ll need to write the ad copy, landing page copy, email newsletters, or social media posts whose main purpose is to directly drive traffic and get more sales for your clients. What you get paid depends on how good your writing is to get the desired results for your clients. The better the results they get, the more they will be willing to pay for your services. By the time you get well known in the business, a proof of which comes from the results of your previous works, you may then begin to charge top dollars for your services.



4. Freelance Writer

Freelance writing is another lucrative home-based business activity. For so long as you have a good knowledge of English language, strong grammar and the knowledge of the niche you are writing on, you do not need any other special qualifications to be a good freelance writer. Most freelance writers work from home and showcase their skills by writing articles, blogs, e-books, or more for numerous clients. The only tools you need to get started as a freelance writer are a computer system, internet access, and some quiet space in your home to work. To publicize your business, you can create your portfolio by publishing articles on free platforms like Articles Directories or LinkedIn to start attracting clients. You can get paid handsomely for freelance work if you apply to job boards, make contacts with recruiters on LinkedIn, through networking, or by simply reaching out to anyone in your family or social circles to help you pass the word around that you are a good freelance writer ready to work on any project in your niche.

5. Personal Trainer

For health concerns many more people really want to keep fit these days. This creates another great opportunity for a home-based business. In this business category too are singing and voice training, playing a musical instrument and so on. You can package some of these skills and sell to a wider audience online by way of eBooks. Through your social media accounts particularly on YouTube and Instagram, you can grow a good following to increase demand for your coaching courses as a personal trainer. As the business grows, you can acquire well equipped gyms and hire more fitness trainers to handle diverse clients.

6. Virtual Dance Instructor

Do you have dancing skills? A virtual dance instructor is yet another great home-based business idea. The initial investment is quite low since you won’t need to invest in a big studio space to hold a huge crowd. Since everything about it is virtual your location is not a big issue. You can scale up the business and take it on a global scale as you get more popular in the business. The only essential tools you’ll need to start this type of home-based business are a good camera, a webcam, a computer system, internet access, and video editing software. The good news is that such equipment do not cost a fortune. If you want to create passive income, aside holding regular classes for your enrollees, you can create one-off lessons or courses for your students and sell them out of your website. What you charge for your services depends on how good you are and the demand for the services. It also depends on how well you package and market the business.

Final Thoughts

The foregoing home-based business ideas are practical and great ways to make money online right from the comfort of your home. Aside the comfort of doing the businesses, they are easy to begin and at minimal initial capital investment. However, just like most other businesses, if you want to succeed and make money in any of them, be prepared to put in a bit of hard work. Granted, working from home may suffer some distractions from family and friends, but, if you can create a separate work space in your home and schedule your working hours well enough, you can minimize distractions.

Friday, March 18, 2022

Want to Make Money From Home, Try These Small Business Ideas

Some Dollar notes partially covered with a surgical mask on a brown table top.
Are you still wondering how you can earn a living working from home? Even if you have a 9-5 job, you can still work from home and earn some good money on the side. Circumstances have forced more and more people to work from the comfort of their homes in recent times particularly because of the covid pandemic restrictions. This trend is likely to continue into the foreseeable future. Remote work at home is fun, convenient, profitable and quite suitable for stay-at-home-mums in particular. So, if you are keen on becoming a home-based entrepreneur yourself, you may consider the following small business ideas for starters.


 
Content Writing

Anyone with the right skills and knowledge can write content for their blog or for marketers. Content is written principally to attract traffic to a business website. Content is hugely important for online marketing purposes because it is key to search engine rankings. Great content can be packaged in form of blogs, video scripts, and eBooks to attract prospects, leads and customers. Content writers can use existing content writing platforms like Fiverr or Upwork or go it alone on their privately hosted blogs. Whatever way you choose to write content, so long as it attracts traffic, it is OK. That is the traffic that will enable you to promote and sell products and to earn commissions if such products are from a third party product merchant.

Online Teaching/Tutoring

If you have the academic qualifications and inclination, you can teach subjects in any educational area online to earn money. Online teaching business is a perfect business to start from home. When people are generally restricted as in recent episode of covid pandemic, more and more people became interested in online school and home schooling. At such times, anxious parents usually arrange some form of teaching for their children and wards outside the traditional classroom education. That creates a lot of demand for online teaching. It is one job anyone can undertake from the comfort of their homes provided they have a good web cam, a good backdrop, microphone, and lighting backed by a decent computer and reliable internet connection.
 
Virtual Assistant Services

Most busy Executives these days require the services of Virtual Assistants, VA to help them out with routine jobs. If you have the temperament, great organizational, communication and detail skills, you can become a Virtual Assistant.  VA can be an excellent business opportunity for anyone who is willing and able to work for busy Executives. To do well, you’ll need to have unhindered access to a computer, the internet and a phone. VAs usually support Executives by way of a variety of routine tasks such as handling communications like social media handles, emails, phone calls and even Whatsapp and text messages. They can help their employers to schedule meetings and events, travels, hotel reservations, and any other routine administrative details.



Marketing and Branding

You can have a viable home business if you have a penchant for packaging and branding products or people. It is just like some sort of consulting or coaching business. To get known in this business, you can raise your profile through public speaking, writing articles, growing your following on social media or contributing to existing blogs and newsletters. It is simple to get started. All you need to get going is a functional Website, Logo, Business name, e-mail, Business cards, online stationery (for proposals and invoices), a cell phone and a good idea and you are in business for real.

Affiliate Marketing

Affiliate marketing is one great way to earn income from home by promoting products for product merchants and getting paid commissions for your efforts. To get started, you need to select good products related to your business niche to promote through your blog content. With a good computer and access to the internet, you get going with affiliate marketing. Since advertising is costly, product merchants are always looking for affiliates to help promote their products as a cost-saving opportunity. That is where affiliate marketers get to be in business. All they need is to have a blog or a website where they can steadily promote products for product merchants. It can even be done through some sort of sponsored content with influencers particularly on social media. This way, affiliate marketers can build quite some profitable business by simply driving traffic to a business website. If clicks/sales are made from the website through the affiliate links embedded in the content, the affiliate earns a commission.

Web Designing

Web designing requires skills and knowledge of the computer and the internet. In the digital space of the internet, starting a web design business from home can be a lucrative business avenue. Most people are taking their businesses online, and these people need functional and well-hosted websites for that purpose. With an internet access and solid hardware and software that meet your needs, you can design websites for online business owners and make good money. If you can arrange good hosting for the website and help to optimize the content with relevant keywords, you make money too. Search Engine Optimization SEO, on the website is one skill set in high demand you really need. Through it, websites get high ranking on the SERPs of search engines and that helps such websites to receive good organic traffic from the search engines.

Selling Products Online

Yeah, you can do business out of an eCommerce store of your own. These days, many more people are doing a large portion of their shopping online. You can take advantage of that to sell your own products/services. It is up to you to sell whatever product/service you choose. You can do so through a number of online platforms like Etsy, Amazon Marketplace and the likes that may offer you free or low-cost slots for your online store. If you understand the platform you are using well enough and how to use it to sell your products/services, you can make good sales and earn income. However, you must make sure you have the right marketing strategy suitable for each platform and the products/services you are selling are in demand.



Transcription Services

The world is increasingly interconnected and there a lot of info out there that needs transcribing. Researchers, medical services/hospitals, journalists and even graduate students do need transcription services a great deal to help them with huge data that needs transcribing. This data may be in the form of audio and video. What the transcriptionist simply does is to listen or watch the content then type out the exact words spoken. This is often with time stamps to enable their clients use the materials in their work without too much stress. The main skill you need is the ability to listen well and type fast enough to get the whole stuff down for easy read. As a transcriptionist, you earn less if you work for a service than if you work directly for yourself. That is typical of most freelance jobs though.

Customer Service

Customer service is usually one huge headache particularly for big companies. Because the field is wide and varied, some companies are flexible enough to allow for home-based or remote work to handle their customer service. The service entails so much since you can never know with customers. However, in dealing with customers many companies usually need help to take orders from customers, answer questions, guide them through billing and a number of other activities that customers may spring up requiring quick handling. Good customer service operators get paid handsomely.