When you start a business whether small or big, you can not run it successfully without dealing with people. That involves negotiations all the way. Most entrepreneurs are master negotiators. That is one quality everyone needs to survive in any business environment. That is because to remain in business, you got to regularly negotiate with suppliers, employees, customers, service providers, government regulators and sundry other people. These are people you must as a matter of course deal with on daily basis. When the persons you are negotiating with are cash-strapped or pretend to be cash-strapped as many people usually do, the following strategies come in very handy if you seriously want to get something out of the negotiations.
01. Emphasize to them the benefits of your product or service. This strategy is rather obvious. The more you are able to get others to see how much benefit your product or service can provide for them, the better your chances of getting them to deal even if they are cash-strapped. When the “pull” to get the product or service is strong enough, not having money becomes less important. Some people may even go to borrow money to make payments when they are sufficiently worked-up to have the product or service.
It is difficult to negotiate successfully when you aim to win all concessions. Success can only be guaranteed when all parties to the negotiations leave the table believing they won something. That creates the scenario of win-win on both sides. That is the ideal situation these tips can help achieve even if the other partners are actually cash-strapped or they are feigning it as many are wont to do. That is the win-win scenario every entrepreneur who wants to have maximum benefits from negotiations should endeavor to create as much as practicable at all times and in all situations. Negotiating concessions is a very good way to save money or to make money for the business. That makes it highly desirable for the business.