Effective Facebook Ads Placement Strategies

With over 2.5 billion regular users, Facebook has become a real delight for digital advertisers. It is now some kind of advertising goldmine for some marketers. Even though many marketers are now advertising on Facebook, not many are getting the desired results because of faulty strategies in the main. To be successful with Facebook Ads, all you need is to deploy strategies that can help you to get the most out of the huge advertising opportunity the platform offers. If you know what you are doing and with a little bit of efforts working with strategies that are very essential to good ads placement, you can get very good results advertising on Facebook.



The first thing to understand about ads placement is that Facebook segregates its ads into three categories. These categories are in, Social, Organic and Targeted ads. What Facebook does if you are advertising on the platform is to try to match the products/services you are advertising with specific audiences in these categories. That is like taking your ads directly to where they are likely to be well received. Doing so somehow guarantees some effectiveness for the ads. To get the best out of this arrangement, you must find a way to improve on your Website’s Ads Page to take advantage of these elements.

Facebook has in-house tools to effectively track your ads performance. If your website Landing Page is well optimized for your ads, you can easily track the performance of the ads on Facebook through its User Profile Page or Facebook Analytics which help to analyze for you, a full-scale report on the performance of all of your ads on the platform. The information you get from there helps you to accurately evaluate where you are and to see if your ads may need some rejigging or outright changes for better performance.

If you settle for the audience you want to target with your ads, you can then implement the specific campaigns from the specific ads that you put on your website. By the time the ads start to run, you can set up the Conversion Tracking Module on the platform. It is through this module you can effectively measure the effectiveness of the ads you are running.

By using the Opt-In Functionality of the in-house software which Facebook provides, you can easily get your potential customers/customers to sign up for your mailing list. That list helps you to maintain direct contacts with them with a view to regularly sending them necessary information, promos and ads messages relevant to your business.

Your website must have a Content Page to run your ads from. That is what Facebook prefers for its ads to be effective. The use of a Content Page is to run an ad which concisely and summarily explains what your business is all about and what precisely your product/service does or can do. Without this ads page, Facebook may not send you more than five ads per day, if it sends at all. So, by having your own Content Page, you will increase your chances of getting more relevant traffic. A Content Page allows you to add more value to your users and they tend to reciprocate with more organic traffic to your website.



Facebook also uses Audience and Targeting information to direct ads. Thus, by filling out the Audience and Targeting fields you are required to fill out with your data; Facebook can then place ads on your pages to get good results. Facebook also has the capacity to analyze your customer list with a view to creating appropriate ads which resonate with your most popular audiences. Also, Ad Groups can be customized and typically sorted out according to your interests, demographics, and experience level. In addition, your ads can also be classified based on how much you want to pay and how many people are in the Ad Group. Facebook has all these capabilities and deploys them to make your ads more effective.

Facebook has capacity for Audience and Targeting which it can use to help you in placing your ads. This is a grouping of the individual customers that are showing interest in your ads. These groups can be anything from a small niche group of friends, to someone who is interested in your particular industry. This information is handy to direct specific ads to these groups individually.

Expert digital marketers say, if you are getting your Facebook Ads placed correctly, then you are making the most of your advertising strategy on the platform. What that means is that, your initial investment on ads will be low when compared to the Returns on your Investment ROI, which will be huge. The real rewards for your ads efforts will manifest in the form of increased traffic, better click-through-rates, more leads, more conversions, and ultimately higher profits.

Why Astro Auctions Are Out Of This World!

Winning Astro Auctions is fun and simple. Just place a bid for the amount you're willing to pay for the product you want (within any product group). If you put in the highest bid, you'll normally win that item for LESS than you were willing to pay (because you'll be charged just one credit more than the second-highest bid)! What a deal! And if you don't win, you can still do a happy dance...because you'll receive your entire bid back in prizes and/or credits--that you can use to bid again on the same item or any other item you want--whenever you want!



GUARANTEED PRIZES
Even with a minimum bid, you're guaranteed to win at least FIVE prizes!

JACKPOTS!
Each bid also enters you to win TWO big jackpots per auction, including the Supernova–see below)!

NO-RISK BIDDING
If you don't win, you'll receive your entire bid back in prizes and/or credits for future auctions.

FREE SHIPPING
Free worldwide shipping is included on everything you win!

SAVE BIG MONEY!
Astro's unique auctions mean you can save 20%-50% off retail!

RULES, TIPS, AND HOW TO WIN ASTRO AUCTIONS

1. Go to the Auction Index.

2. Choose an auction item or product group (PG) you wish to bid on. Click the BID button.

TIP: For more product details on the item being auctioned, click the item's name. For additional details about any individual auction, click the small "i" icon in the bottom right corner of any panel.

3. Enter your bid (in currency or TCredits). Note: See TIEBREAKERS section below for who wins in the case of a tie. Click the continue button to proceed.

4. Choose how many of the TCredits that you've bid that you wish to receive Constellation Prizes on (minimum 1). For each TCredit you earmark for said prizes, you'll automatically receive a minimum of 10 Rewardicals (redeemable for a variety of valuable items at Rewardical.com), plus other Constellation Prizes. Click the continue button to proceed.

5. Click the "PLACE BID" button to complete your bid.

6. Enter your free Pick-The-Bid prediction. Be the closest prediction to the auction's winning bid and you'll win 500 Rewardicals! Note: See TIEBREAKERS section below for who wins in the case of a tie.

7. When fueling and boarding are completed and the auction is ready to launch, you will receive an email alert.

8. The auction you bid on will now be displayed on the Auction Index with "READY" status. Click the "LAUNCH" button. Note: You have up to 7 days to complete this step and claim your prize(s). Not completing this step will result in the forfeiture of all wins/prizes.

9. During the next two minutes, the auction will be "IN FLIGHT" and the top 20 bidders will be revealed one by one in "countdown" fashion. Also during this stage, you'll find out how many Rewardicals and what other Constellation Prizes you've won.

10. At the end of the two minute flight, your auction's starship will have landed successfully and ALL winners...for the auction itself, for Rocket Box, Supernova, Pick-The-Bid, and Quantum, will be announced, recorded, and prizes queued for delivery.

After the launch, we'll send you an email and/or other type of alert. For up to 7 days (168 hours) after boarding is completed, you'll have the opportunity to experience the flight. Important Note: You MUST watch the flight to claim any items/prizes won.

ABOUT CONSTELLATION PRIZES

Constellation Prizes are awarded randomly throughout the IN FLIGHT stage of the auction to ALL bidders. Constellation Prizes currently include Rewardicals, bonus entries in the Daily Crown, VersaPoints, "lifelines" for Eager Zebra games (e.g. Matches for Zackjack), clues for the HIDDEN game (which expire after one week) and more.

A minimum of 10 Rewardicals is guaranteed to be won for EACH TCredit earmarked for Constellation Prizes. You are additionally guaranteed at least two other random Constellation Prizes for each auction you enter (regardless of number of earmarked TCredits).

Note! To receive Constellation Prizes, you must claim them within 7 days from the end of boarding (you will receive an email alert). See your Astro Dashboard to launch/replay all auctions you've entered. Upon claiming the prize, the prizes will be automatically deposited into your account for immediate access and/or shipping to your door.

 

ABOUT QUANTUM

Quantum is one of the available Constellation Prizes and one of THE biggest prizes you can win overall in an Astro Auction. If you draw the Quantum card as one of your Constellation Prizes, you'll win the same item that the overall Astro Auction winner won with the high bid. In other words, if Quantum is drawn, TWO auction items are awarded. In the case of PG (Product Group) auctions, the auction winner and the Quantum winner may choose from among all the items in that auction's Product Group.

Note! To receive the Quantum prize you must claim it within 7 days from the end of boarding (you will receive an email alert). See your Astro Dashboard to launch/replay all auctions you've entered. Upon claiming the prize, the item will be delivered to you instantly if digital or shipped to you at no additional cost if a physical item.

ABOUT THE PICK-THE-BID CONTEST

Pick-The-Bid (PTB) is a free contest included with every Astro Auction entry. The objective is simple: Predict how many bids you think will win the auction. If your entry is the closest, you win 500 Rewardicals.

Example: Player A predicts that the highest number of TOTAL bids placed will be 100. Player B predicts that the highest total number of bids placed will be 50. When the auction ends, the ACTUAL number of total bids is 51. Player B wins the PTB contest, with the prediction closest to 51. See TIEBREAKERS section below for who wins in the case of a tie.

Note! To receive the PTB prize, you must claim it within 7 days from the end of boarding (you will receive an email alert). See your Astro Dashboard to launch/replay all auctions you've entered. Upon claiming the prize, the Rewardicals will be automatically deposited into your account for immediate access.

ABOUT ASTRO AUCTION VIP STATUS

As an Astro Auction VIP, you'll enjoy a variety of cool, extra perks unavailable to non-VIPs, including:

•    One additional Constellation Prize per auction--for a total of 6 prizes!
•    Exclusive access to the VIP Rocket Box, containing 500 Rewardicals, on every auction!
•    Access to Auto-Pilot so you can set up all your bidding days or weeks in advance!
•    Auction stats for every auction, including most recent winning bids data to help you make the best possible bid!
•    One-click option to claim all pending winnings at once (individual flight viewing not required)!
•    Two new badges (add up to 1000 Badge Quest points!).

To qualify, just participate in a minimum of 60 Astro Auctions over the previous 30 days and you'll automatically qualify for VIP status.

TIP: Commit to bidding in just two auctions a day and within 30 days, you’ll be a VIP with full access to all the great perks and benefits listed above!

ABOUT ROCKET BOX JACKPOT

Each Astro Auction is launched with a "Rocket Box" filled with 1000 Rewardicals. For each auction, one bidder will be drawn as the winner of the Rocket Box jackpot. Each auction participant receives exactly one entry to win the Rocket Box.

Note! To receive the Rocket Box prize, you must claim the jackpot within 7 days from the end of boarding (you will receive an email alert). See your Astro Dashboard to launch/replay all auctions you've entered. Upon claiming the prize, the Rewardicals will be automatically deposited into your account for immediate access.

ABOUT SUPERNOVA JACKPOT

"Supernova" is Astro's biggest jackpot. Each time a new auction starts, 1000 Rewardicals are automatically added to Supernova...and if no one wins it, the pot "rolls over" to the next auction.
Each auction participant receives exactly one entry to win. However, Supernova is programmed so the odds of winning go up over time. That is, right after Supernova is won and has been "reset," the odds of winning are low. As the pot grows, the odds of winning the Supernova jackpot increase.

Note! To receive the Supernova prize, you must claim the jackpot within 7 days from the end of boarding (you will receive an email alert). See your Astro Dashboard to launch/replay all auctions you've entered. Upon claiming the prize, the Rewardicals will be automatically deposited into your account for immediate access.

TIEBREAKERS

In the case of a tie for the highest bid for an auction, three tiebreakers will be used:

Tiebreaker #1: Highest pilot tip. That is, step two of placing a bid requires choosing how many of your TCredits you wish to receive Constellation Prizes on. The auction win will be awarded to the bidder who entered the highest number here.

Tiebreaker #2: Oldest winner. If tie is not broken by Tiebreaker #1, the win will be awarded to the bidder who has gone the longest without winning an Astro Auction.

Tiebreaker #3: Earliest entry. If tie is not broken by Tiebreaker #1 and #2, the win will be awarded to the bidder who entered their bid first.

In the case of a tie for the Pick-The-Bid contest prediction, three tiebreakers will be used:

Tiebreaker #1: Highest pilot tip. That is, step two of placing a bid requires choosing how many of your TCredits you wish to receive Constellation Prizes on. The auction win will be awarded to the bidder who entered the highest number here.

Tiebreaker #2: Oldest winner. If tie is not broken by Tiebreaker #1, the win will be awarded to the bidder who has gone the longest without winning the Pick The Bid contest.

Tiebreaker #3: Earliest entry. If tie is not broken by Tiebreaker #1 and #2, the win will be awarded to the bidder who entered their bid first.

ABOUT THE FUELING STAGE

During "fueling" we are simply accepting bids. Once our reserve price in bids is met, the fueling stage ends and the auction moves to the "boarding" stage. NOTE: If, after you've placed your original Astro Auction bid, you decide you wish to place a larger bid, you can choose to rebid. You may rebid any time during the fueling or boarding stages on auctions (excluding Junior auctions). Each rebid costs one additional TCredit.

ABOUT THE BOARDING STAGE

Once the "fueling" stage ends, the auction moves to the "boarding" stage. During the boarding stage, we are making sure we have "crossed our t's and dotted our i's" before launching. That is, we are double checking to make sure that everything is ready to go for a successful flight (auction) for all participants.



HOW TO GET FREE TCREDITS

We distribute thousands of FREE TCredits every day that can be used for entering Astro Auctions. Every hour, we give away 70 free TCredits to 35 lucky winners in our T-TIME Drawing. Or to have one FREE TCredit instantly added to your account, send a postcard to the below address. Limit: One TCredit from postcard per customer per day. Please include your name and Zing Network Member ID number or e-mail address.

TripleClicks
Dept. Free TC
PO Box 5206
Lincoln NE 68505 USA

Article Source: SFI Blog Forum