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Effective Criteria for Selecting Viable Affiliate Programs

If you are a digital marketer and you want to venture into the realm of affiliate marketing, it is of absolute importance to have a clear se...

Showing posts with label CTR. Show all posts
Showing posts with label CTR. Show all posts

Wednesday, September 27, 2023

5 Business Benefits of Mobile Affiliate Marketing

A mobile marketer marketing a creamy cup of coffee.
The partnership of mobile affiliate marketing is hugely beneficial to all parties involved, products merchants, affiliates and consumers.  It offers a win-win scenario for all three parties and it works out this way.  Product merchants gain more access to a broader audience base. They’re only required to pay commissions for actual results, making the strategy really cost-effective. Affiliates in the partnership monetize their mobile apps or websites by promoting relevant products/services to their audience. This helps them to turn their mobile presence into a reliable and valuable revenue stream. For consumers, mobile affiliate marketing strategy can directly enhance their user experience by presenting to them products/services that align with their interests and needs. A win-win scenario for all three parties no doubt.



This is how mobile affiliate marketing leverages the huge mobile landscape to provide unique marketing advantages for product merchants/businesses, affiliates and even consumers. The following are some 5 key business benefits of mobile affiliate marketing:

1. Cost-Effective Marketing: Technically, mobile affiliate marketing is distinctly unique and different from traditional advertising because it is a performance-based model. In it, you do not have to pay any substantial upfront costs with characteristically uncertain outcomes. Product merchants/businesses are required to pay affiliates commissions only when they achieve predefined results, like sales or leads. This is some sort of "pay-for-performance" structure which hugely minimizes financial risk. The arrangement allows for more precise budget allocation which makes expenditures to align with tangible, measurable achievements rather than just exposure. Really cost-effective no doubt!

2. Data-Driven Decision-Making: Mobile affiliate marketing offers very robust tracking tools like Google analytics. Data from these tools help marketers to monitor vital metrics like CTR, conversion rates, and ROI. It is such data-driven approach that enables ongoing strategy optimization and analysis. Marketers routinely analyze their performance data to refine their marketing campaigns, allocate resources efficiently, and fine-tune targeting for improved results. This is why mobile affiliate marketing manages to thrive on precision and adaptability to boost overall effectiveness.

3. Monetization of Mobile Assets: Mobile affiliation allows app developers and marketers to monetize their digital assets. This they do by partnering with suitable merchants to enable affiliates effectively promote products/services that match their audience's interests and needs. If users click on affiliate links and make purchases, it earns affiliates commissions. This helps to provide an extra income stream for affiliates. Extra income streams are always of great appeal to marketers seeking to maximize revenue from their digital assets.



4. Expanded Reach and Customer Base: Most mobile affiliates usually possess dedicated mobile apps, websites, or social channels with loyal audiences. When product merchants partner with them, it allows the merchants to reach their user bases thereby greatly expanding their own reach and acquiring many more new customers in the process. Such collaboration is especially advantageous for merchants to access important niche markets that cannot be easily reached through traditional advertising. By leveraging affiliates' reach therefore, product merchants can broaden their own customer bases and enhance brand visibility for their business.

5. Mobile-Centered Audience Engagement: These days, many more people, 60-70% of internet users are increasingly relying on their mobile devices to do business online. Such business ranges from browsing the web to shopping and making sundry purchases online. Smart business owners recognize and leverage this trend to target users on their preferred devices. They design and optimize their websites to make them mobile-friendly. This approach ensures that their marketing efforts perfectly align with how most people prefer to do business online today. When business owners choose to focus on mobile-centered audience engagement, it helps their businesses to provide a seamless and responsive user experience. Such experience often leads to higher conversion rates and greater customer satisfaction in the short and long term.

Sunday, September 17, 2023

5 Great Ways AI Helps Affiliate Marketers

Affiliate marketing cahrts, notepads, pens and pencils on a working desk.
Rapid advancements in Artificial Intelligence (AI), is largely why affiliate marketing is presently undergoing a swift and transformative evolution. This is why tools and platforms that leverage AI algorithms are increasingly becoming indispensable assets for affiliate marketers. These AI-enabled technologies offer a range of functionalities that significantly streamline various operational aspects of affiliate marketing. AI tools are very handy to automate repetitive and time-consuming tasks. This helps to freeing up valuable time for marketers to focus on more strategic elements of their campaigns.



In addition, AI can significantly enhance the precision of targeting methods. This allows for more effective and personalized outreach to potential customers and customers. Technically, effective deployment of AI leads to enhanced lead generation and sales conversions. This ultimately results in boosting your overall marketing performance and ROI of your deployed affiliate marketing initiatives and techniques. To get this done effectively, you need the right AI tools.

There are very many AI tools out there on the internet, but some of the most popular AI tools most affiliate marketers like to depend on include:

• Content Generation Tools: Every affiliate marketer needs good content for effective marketing. This is where content generation AI tools become relevant. These tools can be used to write blog posts, create social media posts, and develop email marketing campaigns. Content generation tools like ShortlyAI, Jasper AI and CopyAI are hugely popular among affiliate marketers.
• Chatbots: Chatbots are smart automation tools affiliate marketers find very handy. These tools can be effectively used to automate customer service, answer questions, and provide product recommendations. Some of the popular Chatbot platforms with affiliate marketers include ManyChat, Chatfuel, and Drift.
• Data Analysis Tools: Affiliate marketers need data analysis tools to track conversions, measure ROI, and identify trends. Some of the most popular data analysis tools among marketers are Ahrefs, SEMrush.and Google Analytics.

Great Ways AI Helps Affiliate Marketers

1. Generating Content: AI is very reliable to generate valuable content for affiliate marketing campaigns. You can effectively use AI-powered tools to create blog and social media posts. They are also very effective to develop email marketing campaigns. These tools can help affiliate marketers to consistently create high-quality content that engages their audience and drives traffic to their affiliate links.

2. Improvement in Targeting: AI-powered tools can be effectively used to improve the targeting of affiliate marketing campaigns. These tools are handy to help affiliate marketers identify their target audience, segment their traffic, and deliver personalized messages. Ultimately, they help increase the Click-through-Rate (CTR) and conversion rate of affiliate marketing campaigns.



3. Automating Tasks: AI-powered tools can be effectively deployed to automate many of the time-consuming tasks involved in affiliate marketing. Suchlike tasks as finding affiliate programs, tracking conversions, and managing affiliate links can be effectively handled by these tools. When AI-powered tools are effectively deployed to automate some marketing tasks, they help to free up some valuable time for affiliate marketers to focus on more creative and strategic tasks, such as content creation and building relationships with their audience.

4. Diligent Data Analysis: You can use AI-powered tools to analyze data from affiliate marketing campaigns. Affiliate marketers can then use the data to identify trends, optimize campaigns, and improve results. AI-powered tools can be used to track conversions, measure ROI, and identify which marketing channels are most effective.

5. Leads Generation: You can effectively use AI-powered tools to generate leads for affiliate marketing campaigns. AI-powered chatbots can be used to answer customer questions, provide product recommendations, and collect contact information automatically and in real time. Ultimately, these tools help affiliate marketers to build relationships with customers and potential customers and generate leads that they can nurture and convert into sales.

Wrapping Up

AI is a powerful and reliable tool affiliate marketers use to automate tasks, improve targeting, and generate more leads and sales. If you want to succeed very quickly in affiliate marketing, do not ignore AI-powered tools whose usefulness is highlighted above. These tools can greatly help to improve your marketing with better results if well deployed.

Friday, August 11, 2023

6 Effective Techniques to Market your Affiliate Products

A marketer working with a computer.
Technically, online marketing directly aims to attract your target customers, increase brand awareness, and drive sales. Affiliate marketers usually deploy creative marketing techniques to get things done. These techniques if well deployed do help their products to really stand out in today’s highly competitive marketplace. Do not overlook the following techniques, if you want to effectively and profitably market your own affiliate products to your target audience.


 
1. Harness the Power of Content Marketing

In digital marketing, content is king. Content marketing is a technique that involves creating and distributing valuable content to attract a clearly-defined audience. This content must however be educational, informative and even entertaining to make the right impact. It must address the pain points of your audience and help to solve problems for them. For the content to be impactful, you can package it in form of blog posts, how-to guides, whitepapers, and e-books. If packaged in visual form like infographics, videos, and images, it can be highly engaging and shareable. It is advisable to use visual content to convey complex information in a visually appealing manner. You can even encourage your customers to also create and share content related to your products/brand. Such user-generated content (UGC) can include reviews, testimonials, social media posts, and videos. UGC helps to build trust and authenticity around your products/brand thereby helping to increase your sales.

2. Build a Strong Online Presence

The internet is a hugely competitive marketplace. You need a very strong online presence to be able to make any impact out there. Your online presence begins from having a user-friendly professional website out there on the internet. That is your first point of contact with potential customers. If your website is user-friendly, visually appealing, and provides valuable information about your products at a quick glance, it helps build your online presence. If you optimize the website to make it accessible to various devices particularly smartphones and tablets, it helps its accessibility and your online presence. When you start a blog on the site and consistently publish high-quality and relevant content, you can quickly establish yourself as a reliable and dependable authority in your niche or industry. This helps to improve your website’s search engine rankings. A higher ranking in the SERPs of search engines helps to drive good organic traffic to the website.

3. Leverage Promotional Items

You must know your ideal customers before you can effectively market to them. If you know your customer base well enough, it will help you to correctly customize your marketing messages to appeal to the right audience even as segmented. That is how you will get to have a good insight into which promotional items will best appeal to them and it is such items you can promote to them for best results. Such promotional items can be a powerful and cost-effective marketing tool to create brand recognition and customer loyalty. When choosing promotional items therefore, you must consider items that are practical, useful, and well aligned with your brand identity. Such items may typically feature your business colors, logo, name, or marketing message. You can gift the items freely to customers or potential customers to attract patronage. For marketing purposes, such items help to increase your brand’s visibility whenever and wherever they are used or displayed.


 
4. Engage in Social Media Marketing

Marketers effectively leverage the huge popularity of social media to market products. Social media marketing is thus a very effective technique to easily connect with your audience, build brand loyalty, and generate leads and even sales. If you have accounts in the very popular social media platforms like Facebook, Twitter, LinkedIn and Instagram, you can consistently update these accounts with fresh content and affiliate links to maintain engagement with your audience. You can widely share your content on social media and encourage your audience to do same. You can in addition host contests and giveaways on the platforms to encourage audience participation and increase brand awareness. This can directly attract traffic to the products you are marketing. More sales can also spring from these efforts.

5. Utilize Search Engine Optimization (SEO)

You need SEO to improve your website’s visibility in the SERPs of search engines. When your website content is optimized with the right keywords, search engines rank it high in their SERPs. So, when potential customers search for products related to your business, your website will appear at the top of the search results. SEO entails identifying and using relevant keywords strategically throughout your website’s content, titles, and meta descriptions. When your target audience uses these keywords to search for products like yours, search engines throw up your website. That translates to good organic traffic to the website. You can also earn backlinks from authoritative websites in your niche. Such backlinks help to improve your website’s authority and search engine ranking. This ultimately results to good organic traffic back to your website.

6. Monitor and Analyze Performance

Monitoring and analyzing your online marketing performance is crucial to gauge how well you are doing. The data and insights from such monitoring efforts are vital for making informed decisions that can help you to continuously improve your marketing campaigns for better results. It is important to clearly identify the key metrics that align with your marketing goals. These KPIs usually vary depending on your business objectives and goals. KPIs such as brand awareness, lead generation, website traffic, conversion rates, click-through rates (CTR), social media engagement, email open rates, and return on investment (ROI), are great metrics to measure. Google analytics tools are very handy online tools you can depend on to gather these relevant data and insights on your marketing campaigns. Such data becomes vital to make important decisions about your marketing campaigns either to rejig, redirect or modify the campaigns for better results.

Summary

The foregoing techniques are hugely important to help grow your marketing business. If you define your target audience well enough and market to them directly using these techniques, your results can be great. But, you must endeavor to stay updated with the latest marketing trends and technologies while combining creativity and consistency in your marketing campaigns to drive results. These tested techniques can help you to take your marketing business to new heights even in the ever-evolving and highly competitive marketing environment of the internet.

Friday, August 19, 2022

Tactical Ways to Get Blog Readers from Social Media

A banner showing symbols of various social media platforms.
Smart marketers can always convert social media followers to regular blog readers and ultimately generate website traffic as a result. This they do by regularly posting quality and captivating content on social media and linking to their blogs. On social media, there is always the need for marketers to have brand awareness by targeting the right audience with relevant marketing messages. That helps marketers to develop and enhance their credibility by being able to convert their fans/followers on social media into regular blog readers. 



If you have a blog and want to get it recognized, your social media platforms can help immensely. This is because social media is one of the biggest marketing platforms that can help you generate traffic for your blog. It is much easier to have an excellent social media fan base and many followers. Your blog can benefit from that and get more traffic if you integrate it properly with your social media platforms. Because many business owners have become more aware of the benefits of social media to their business and skills, they can showcase their skills on social media to increase their sales and get more leads and customers. So, if you manage to put a lot of effort into creating more social media traffic, you can ultimately add value to your business. This is exactly why many marketers like to buy social followers to deliberately increase their audience and customers. Their sales increase in tandem as well. Posting quality content consistently on social media is a great way to generate more traffic for your blog posts. That is in addition to using social media to get more readerships for your blogs.

Therefore, if you want to convert your social media followers into regular blog readers, just pay attention to the following.

Increase Brand Awareness

When your customers and potential customers have in-depth knowledge of your products/services, it is brand awareness. How to increase brand awareness is always a major concern for marketers. A strategy to increase brand awareness through social media is always a very viable option. This is because increased brand awareness can directly help to convert your social media fans/followers into regular blog readers. Therefore, if you want to generate more traffic for your blog and want more readers from your social media fans/followers base, it is best to stick to the goal of achieving an excellent brand image and creating brand awareness on social media. Brand awareness will ultimately help you achieve the complete trust and confidence of your fans/followers on social media. They can thus easily move from social media to your blog to read your content.

Integrate Your Social Media Platforms and your Blog

Your fans/followers can easily notice your blog and get to read it or follow it if you integrate your social media platforms with your blog. Doing so helps to make your blog more visual. It directly helps to get more traffic to the blog and by implications more leads and conversions.  The more open and visual the integration is, the more your blog will be reached by your social media followers. The more of your social media followers you reach, the more you earn loyal followers who will end up being converted to your regular blog readers.


 
Know your Audience and Engage with Them

Creating content for an audience you know very well is usually more beneficial to marketing efforts. Both quality and relevance of the content you create is hugely dependent on how well you know your audience. You can only know your audience by directly engaging with them. That is how best to get to know their interests, opinions and peculiarities. By increasing your engagement with your audience, you get to know them better and thus market to them better. Your best engagement tool in this regard is your blog content. You can directly ask your fans/followers their opinions and interests, answer their queries, and get product reviews from them. When you use these to engage them better, you can build more trust and confidence which ultimately help in converting them into regular blog readers. The more trust you build, the more engagement you will get. The more engagement you get, the more of your fans/followers you can convert into your regular blog readers

Build Credibility and Trust

The content you create, its consistency, engagement, and its genuine contribution can help build credibility for your brand. If you are credible, you can easily earn the trust and confidence of your fans/followers on social media. If your blog content is qualitative and you’ve built trust and credibility for it, that will bring your fans/followers who may end up as regular readers to the blog.

Cross-Post your Content

Cross-posting your content across online channels and social media platforms helps to get it recognized and to reach wider groups of people. On social media, each social media account has its specificity, peculiarities, demographics, and a diverse and varied form of users. As they are different, so are their interests and their users. Therefore, posting your content on different social media platforms help you to build a diverse and varied audience with peculiar needs. So, by cross-posting content to the various platforms, you grow your credibility and reach. That helps to bring a motley crowd of readers to your blog.

Maintain and Develop Beneficial Relationships

Whenever you find yourself on social media, it is imperative to always be conscious that you are part of a huge worldwide community. It becomes crucial for you therefore to while out there to make deliberate efforts to understand this large community. This is all with a view to developing and maintaining beneficial relationships with others in the community. If you manage to build these relationships particularly with social media influencers and bloggers, it directly helps to increase your chances of getting more traffic for your blog. The people you have built good relationships with particularly influencers and bloggers can help to get your content shared and promoted for free. It is through such viral sharing and promotion you can get to convert your social media fans/followers into regular readers of your blog.

Ask Your Followers Directly

If you meaningfully engage your fans/followers on social media, there is nothing wrong to directly ask them to become your regular blog readers. Asking them directly shows you are confident in asking them to do so. You can skillfully use your social media handles as great tools to address and influence your fans/followers to do what you want. You can post your blog links on social media, provide interesting snippets of the content and ask them to click and follow the link to read details on the blog.  You can use Instagram Story, Facebook Story, or LinkedIn link to do this effectively. If your blog has already earned some credibility and good following, these invitations significantly increase your chances of getting traffic and readership for your blog.

Use Social Media Call-to-Action (CTA) to Get Traffic

You can increase your blog traffic by calling your social media fans/followers to action. It is possible for you to use CTAs to build your fan base and loyal followers on social media. Through these social media CTAs, you can get more traffic and ultimately more readership for your blog. CTAs on social media are very handy to call your fans/followers to action by directly asking them to share your blog and links further to their own audience. You can also ask your fans/followers to review your blogs and share them with their audience. Your loyal fans/followers will not hesitate do so on the go. Direct response to social media CTAs and viral sharing of your blog content can help attract more traffic to your blog.

Use Optimized Keywords

You can use specially selected keywords on both your social media channels and blogs to create a mutual integration between both. If you stick with your niche, content, and these selected keywords while writing captions or stories on social media, they can serve to convert your social media fans/followers into your regular blog readers. However, using your SEO keywords effectively is key to this conversion. The integration of your social media and blog if properly done automates your followers to read through different search engines. That helps to get more readers for your blogs.
 
Diligently Monitor Click-Through Rates (CTR) on Ads

Advertisements are no doubt some of the best ways to increase your online visibility and audience. You are at liberty to use different tools and promotional services to get your blogs on ads. If your followers see the ads related to your blog, it increases the chances of converting them into blog readers. This is more so when your blog content has sufficient quality info that interests them and they like. If they do, they can become regular readers of your blogs.  If you monitor the click-through rates, CTRs of these ads, they can be a direct indication of the viability and success of your ads and how much audience they have attracted. So, by advertising your blogs and monitoring the CTRs, it can help you with the vital insight about how many people are coming over to your blog.


 
Post Progressive Content on Social Media

Blog readers are notoriously curious. This is why one of the best methods to convert social media fans/followers into blog readers is to post progressive content on your social media accounts. The more progressive and intriguing the content you post on social media, the more interest it generates on the platforms. Sustaining the curiosity of readers is vital here. This you can do by sticking with your chosen niche by writing blog content that directly addresses your audience and is sufficiently problem-solving and informational enough. Once this content is perceived by your fans/followers to add real value to their lives by solving problems for them, they tend to like it. If the blog content manages to trigger real curiosity in their minds, making them anxious to read more, they tend to want to stick with it and read more from it. Converting such persons to your regular blog readers starts from there.

Post Consistently on Social Media

If you post consistently on social media, it helps to build trust and credibility for your brand. Facebook, Instagram, LinkedIn, and YouTube are particularly beneficial for creating a brand image and credibility. You can rely on all the formats available on these social media platforms to create the right content for your fans/followers. Your fan base is bound to decrease if you do not post quality content consistently. If however your content remains high quality and relevant, it will increase the credibility of your social media account. If your credibility increases, that will ultimately trigger a sustained interest in your content by your fans/followers. They will be attracted to read your blogs if they like and are happy with the content you post on your social media accounts.

Wrapping Up

It may not be easy to get traffic on your blog or convert your social media fans/followers into regular blog readers, but it is doable. If you consistently craft and post quality content on social media while managing and incorporating the foregoing methods with it, you can significantly increase the traffic to your blog. If you integrate your social media with your blog and cross-post content consistently, you can use your social media fans/followers to promote and grow your blog’s readership through the regular traffic from social media to the blog.

Sunday, July 24, 2022

Significant Benefits of Email Marketing to Digital Marketers

Email marketer working from a computer with a smartphone on the table
Email Marketing may be “old school” but it is still very popular among digital marketers. Even as common as it is, it is essentially the most advanced and effective means of communication between marketers and their ideal customers. Email marketing does not require too many hassles to use even as it is cheap, reliable, and offers great marketing benefits to marketers. Many customers are really quite accustomed to using email when communicating with businesses and brands online. The reason email performance is usually a key factor in the success or otherwise of any digital marketing campaign. Emails happen to be among the most measurable, automated, and scalable assets in a digital marketer’s marketing strategy. Here is how marketing directly with email benefits marketers.



Engagement of Potential Customers at Every Stage of the Customer Lifecycle

With emails, marketers can engage potential customers throughout the customer lifecycle. Emails really work well and get good results at every stage in that vital cycle. Here is what happens.

- You can use emails to greet new subscribers/leads at the start of their shopping journey.
- For new paying customers, email marketing strategies help customers make payments or commitments by signing an e-contract with a view to transforming these customers into repeat buyers down the road.
- For active customers/subscribers, thoughtful email marketing is essential to entice this valuable group of customers with loyalty offers, bonuses, limited-time offers, and exclusive invitations to keep their patronage.
- For dormant subscribers or unsubscribed customers, through emails, it is possible to quickly detect this class of customers that is no longer interested in doing business with a brand. It is either they have stopped opening their mails or making any responses whatsoever. That means it is time to engage them more with emails with a view to changing the situation for the better.

Provides Key Insights into How Your Audience Engages

Simple email metrics can help you with the necessary information/key insights about how your email recipients engage with your brand and your marketing info. This vital info can help to rejig or redesign your email marketing strategy for better results. Through these insights, you can have a clear idea about email Click-Through-Rate (CTR), Email opening rate, Bounce rate, Unsubscribing rate, Conversion rate and suchlike vital marketing info that can help you to make strategic decisions about how to sell more in each segment of your email recipients.


 
Generates Very High Return-On-Investment, ROI

Every digital marketer always wants to keep costs low and returns high. Email marketing is particularly very good at this. Because of the relatively low cost of running email campaigns, it is easy to get a high Return-On-Investment, ROI. This reality on its own serves as a major incentive for digital marketers to fine-tune their email marketing strategies with a view to maximizing their ROI. As online marketing statistics generally indicate, among online marketing channels, email marketing is now well known as the marketing channel that generates the highest ROI for marketers. One surprising statistic is that email is about 40 times more effective in acquiring new customers than many very popular social media platforms like LinkedIn, Facebook or Twitter. This development is really good for email marketing business if you ask me.

Wednesday, December 01, 2021

Why Domain Authority is Important for your Business Website

A digital marketer working on SEO from a computer with notepads, pens and pencils in a glass cup and a white mug of coffee on the table.
If you are a digital marketer, you are no doubt aware that your website is your business window in the deep digital space of the Internet. If your website does not command a respectable domain authority, it is seriously handicapped as a business outlet on the Internet. A good domain authority enables the site to appear high on search engine results pages (SERPs). If your website manages to make a top spot on SERPs, it becomes easier for users to find the site and more likely to click on it and do business out of it. That is why most digital marketers really crave a high search ranking for their business websites and a good DA helps that process.

So, if you really want to easily beat out your competitors and rise through search rankings, you must do something about your domain authority. One of the most important factors that impact the search ranking of your website is its domain authority (DA). This you can always work on by deliberate efforts to improve upon.

But first, you must fully understand exactly what Domain Authority is. Domain authority is a scientific marketing metric first developed by Moz but is now widely used by many SEO tools. The results come in form of numbers as ratings. Why exactly is this rating important to website owners? Well, it appears to be a great tool that helps website owners/administrators to predict where their website will appear on SERPs. DA is based on a range of factors that help determine how high a site is likely to appear in the search rankings. When a website ranks high on SERPs, it benefits from higher web traffic. That web traffic is organic traffic which is about the best quality traffic a website can benefit from. DA helps too to drive higher click-through rates (CTRs), more leads, higher conversions and even more sales.

Thus, digital marketers deftly use DA to improve the overall performance of their websites in comparison with competitors even though it may not on its own stand as an absolute metric for the search engine performance of their websites. What really works in favour of DA however is that as website owners through SEO start to tick the boxes of factors required by Google to give their websites top spot on Google SERPs, it also helps the DAs of their websites. The most important of these factors include:



1. Search Engine Optimization, SEO: A special preparation/arrangement of content across your domain and how well optimized it is for search engines.

2. Backlinks: Both the quantity and quality of backlinks are very important here. These are links to your website from other websites. The quality of backlinks is determined by the authority of the domains they are linked to.

3. Social Signals: This is the buzz of your website on social media. It depends on how much the content/pages in your domain are being shared and interacted with on social media platforms.

4. Technical Ranking Factors: These are factors dependent on your website design and layout. They relate to its page loading speed, aesthetics, user-friendliness, internal linking structure, and mobile-friendliness.

Last Line

Professional marketers use DA calculators to collect DA metrics then compare and use the results to rank and compare domains within the same niche/industry. These metrics usually apportion a score out of 100. The nearer a score is to 100, the higher the DA of the website. Smart marketers always keep an eye on that score to ensure it is higher than their competition. The reason is rather obvious. Deliberately working on your website to improve its DA therefore becomes a very good digital marketing technique.

Saturday, April 25, 2020

Simple Affiliate Marketing Tips for Newbies

Laptop computer, mobile phone, folded eye glasses, notepads and a pack of colored pencils on a brown affiliate marketing work table.
Are you new in Affiliate marketing? Do you need some Affiliate Marketing Tips? If yes, just pay attention to what is offered here. Every affiliate marketer wants to make sales and more sales online. To be able to do so, every affiliate marketer needs information and tips from those who have been in the business before them. If you are new in affiliate marketing business, there are some key steps you need to take if you want to get some traction real quick. One of the most important of such steps is to thoroughly research and understand the product/service you are keen on promoting. The essence is, if you get involved in promoting a product that is hot and consumers buy instantly, your business benefits from its viral advertisement. As a newbie, applying proven and effective tips in your blog greatly helps your inbound traffic, click through rates, leads and sales.


 

If you are a newbie, please pay very keen attention to these here time-tested and proven Affiliate Marketing Tips for beginners.

Quickly Establish Your Reputation

In online marketing business, reputation is of paramount importance. The reason you must strive to establish a good reputation/credibility very quickly if you are new in the business. Without a doubt, your credibility is one of the most valuable ways of making money online in this age and time. Once your blog readers believe in you and the advice you give, they tend to trust you more. They respond more positively to the product/service you are promoting as a result. This is the reason you must always make sure to give your readers only genuine information that helps them to quickly solve problems.

Deploy SEO Tools to Optimize Your Website

You cannot successfully run an online business without good organic inbound traffic. The reason you need SEO tools to optimize your website for Search Engines that are mostly responsible for sending traffic to your website. It is trite knowledge in online marketing that the more traffic you receive on your website, the greater opportunity you have to sell more and more products. Of course, the more products you sell, the more money you make. As a newbie, if you don’t have the technical know-how, you may need the services of a Webmaster to help optimize your website with specific keywords. Alternatively, you can build a simple affiliate marketing website using WordPress and its inbuilt SEO tools. A well optimized website is a site well positioned to receive organic traffic from Search Engines. The reason it is recommended for marketers to always work from well optimized websites.

Use Call to Action Buttons

 
Many visitors to a marketing website hardly know what to do to help your business while there. It is not enough just to get to the website. Taking some positive action while there is of utmost importance! A call-to-action button helps to somehow resolve that problem. If you have a call-to-action button installed on your site, your blog readers can easily see the action object and many do act appropriately as invited. When that happens, your business will be getting more click-through rates, CTR, and consequently more and better conversions which is good for the business. If your website is built from WordPress, you have additional advantage of using many of its in-built free tools including very flexible call-to-action buttons you can adjust to meet your business needs.



 

Use Exit-intent Pop-up Banners

Your website must have installed plugin or app to use this feature. Its function is to help trigger a pop-up on exit from your website. If properly used, it can help improve on your marketing revenue. What it does is to pop up with questions, inquiries and persuasions as soon as a visitor clicks on the close-down button to abandon your website. If the pop-up somehow manages to make the visitor to change his mind, you can get a click through or even a conversion from such “after thought.” That is good for business.

Deliberately Search for New Promotions

 
Yes, new promotions provide good opportunities that may not have been invaded already by expert marketers. Finding them helps your own business to make some impact if you are just starting out. If you are new, you can always position yourself to be among the first to propose new technologies and agreements. This can be learned if you diligently and regularly search the websites of your prospective affiliate networks. The essence is to position yourself to always be among the marketers who first take up their high selling and at times new products based on their “rating statistics.” That way, by the time you manage to pick a product that makes big sales, and is rated top list, chances are very high that your readers will be curious about the product. That curiosity is what helps click-through rates and conversions.

Use Tables Generously

 
Web surfers are characteristically very impatient. So, exploring ways to give them a whole load of information even at a glance is good for online business. That is where tables come in very handy. Marketers now know that one easy way to get more clicks on affiliate marketing links is by using comparative tables to display and compare data/statistics. A table also helps to display and allow a quick digestible analysis of the items on display. It allows for easy glance and appreciation of information by online visitors. If your website is built from WordPress, that’s great. WordPress allows you to have free access to its in-built table function which you can easily connect a list to.